goodr Email Format
Sporting Goods ManufacturingCalifornia, United States51-200 Employees
goodr is a sporting goods manufacturer and eyewear brand headquartered in Inglewood, California (300 North Oak Street, 90302), with a workforce of 51-200 employees. Founded in 2015 as a running brand, it has evolved into an active eyewear company offering sunglasses across classic, fashion, and performance styles, as well as winter goggles, prescription shades, cases, and select accessories. Products are sold through goodr.com, The goodr Cabana on Abbot Kinney in Los Angeles, and major national retailers including REI, Fleet Feet, Dick's Sporting Goods, Public Lands, Scheels, and Target. The company operates under four guiding principles—Fun, Fashionable, Functional, and ‘Ffordable—aiming to be accessible to a broad range of customers. It has been featured in media outlets such as Runner’s World, Outside, Men’s Health, Women’s Health, Bicycling, and GQ.