Insights

Brand Recognition Goodr has received accolades from leading media outlets like Runner's World, Outside, Men's Health, Women's Health, Bicycling, and GQ. Leveraging these endorsements can help open doors for partnerships or collaborations with other brands targeting active lifestyle enthusiasts.

Product Expansion Recent product launches such as Froot Loops-themed sunglasses and Snow G ski goggles showcase Goodr's innovation in expanding beyond traditional sunglasses. Exploring new product lines or limited editions could attract a wider customer base and drive sales growth.

Partnership Opportunities Collaborations with prominent figures like Lil Baby and Quality Control Music Group have been successful for Goodr in gaining exposure and reaching new audiences. Seeking strategic partnerships with influencers or celebrities could lead to increased brand visibility and sales.

Retail Expansion With retail presence at The goodr Cabana and leading national retailers like REI, Fleet Feet, and Public Lands, Goodr has established a strong distribution network. Exploring opportunities to expand retail partnerships or open pop-up stores in key locations can drive product accessibility and boost sales.

Unique Product Offerings The four Fs philosophy (Fun, Fashionable, Functional, and ‘Ffordable) integrated into Goodr products makes them stand out in the market. Emphasizing these unique selling points in marketing campaigns and product messaging can attract customers looking for affordable yet stylish active eyewear.

goodr Tech Stack

goodr uses 8 technology products and services including AccessiBe, Google Ads Conversion Tracking, Facebook Pixel, and more. Explore goodr's tech stack below.

  • AccessiBe
    Accessibility
  • Google Ads Conversion Tracking
    Analytics
  • Facebook Pixel
    Analytics
  • cdnjs
    Content Delivery Network
  • Cloudflare
    Content Management System
  • Preact
    Javascript Libraries
  • Lightbox
    Javascript Libraries
  • Getsitecontrol
    Widgets

goodr's Email Address Formats

goodr uses at least 1 format(s):
goodr Email FormatsExamplePercentage
First@goodr.comJohn@goodr.com
49%
FirstLast@goodr.comJohnDoe@goodr.com
29%
Last@goodr.comDoe@goodr.com
19%
First.Last@goodr.comJohn.Doe@goodr.com
3%

Frequently Asked Questions

Where is goodr's headquarters located?

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goodr's main headquarters is located at 300 N Oak St Inglewood, CA 90302 US. The company has employees across 4 continents, including North AmericaAsiaEurope.

What is goodr's stock symbol?

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goodr is a publicly traded company; the company's stock symbol is GDP.

What is goodr's official website and social media links?

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goodr's official website is goodr.com and has social profiles on LinkedIn.

How much revenue does goodr generate?

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As of September 2024, goodr's annual revenue reached $15M.

How many employees does goodr have currently?

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As of September 2024, goodr has approximately 131 employees across 4 continents, including North AmericaAsiaEurope. Key team members include Chief Experience Officer: D. W.Chief People Officer: N. S.Chief Lighting Technician: A. A.. Explore goodr's employee directory with LeadIQ.

What industry does goodr belong to?

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goodr operates in the Retail industry.

What technology does goodr use?

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goodr's tech stack includes AccessiBeGoogle Ads Conversion TrackingFacebook PixelcdnjsCloudflarePreactLightboxGetsitecontrol.

What is goodr's email format?

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goodr's email format typically follows the pattern of . Find more goodr email formats with LeadIQ.

When was goodr founded?

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goodr was founded in 2015.
goodr

goodr

RetailCalifornia, United States51-200 Employees

At goodr, we exist to give you permission to be unabashedly yourself...unless you’re an asshole. 

Since 2015, we’ve made $25 active sunglasses for anyone. No Slip. No Bounce. All Polarized. All Fun. goodrs can be purchased directly at goodr.com; at our Los Angeles-based retail store, The goodr Cabana; and through leading national retailers like REI, Fleet Feet, Public Lands, and more. 

We make products our customers effing love, and all of our products speak to the four Fs: Fun, Fashionable, Functional and ‘Ffordable, which make them perfect for running, biking, golfing, pickleballing, beasting, skiing, snowboarding, or anything active. goodr has received accolades from leading media outlets like Runner's World, Outside, Men's Health, Women's Health, Bicycling, and GQ, so we know we’re doing something right.  

Led by cofounder and CEO (Chief Executive Octopus) Stephen Lease, goodr's people and award-winning company culture are the reasons behind our success. We've been on multiple "Best Places to Work" lists and share the ins and outs of the "how" and "who" behind our "why" on The CULTURE goodr Podcast, a behind-the-shades look at our culture.

Section iconCompany Overview

Headquarters
300 N Oak St Inglewood, CA 90302 US
Website
goodr.com
Stock Symbol
GDP
Founded
2015
Employees
51-200

Section iconFunding & Financials

  • $10M$50M

    goodr's revenue is in the range of $10M$50M

Section iconFunding & Financials

  • $10M$50M

    goodr's revenue is in the range of $10M$50M

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