Insights

Brand Heritage Grassroots California has a storied Venice Beach origin and a history of collaboration with iconic music and culture brands, suggesting strong lifestyle resonance that appeals to both lifestyle and entertainment retailers. Target sales opportunities with lifestyle, streetwear, and event-focused channels that align with music and pop culture licenses.

Omnichannel Ops Experience across Shopify, WooCommerce, Duda, and Amazon Web Services indicates a flexible, multi-platform e-commerce approach. Leverage this tech agility to propose integrated omnichannel partnerships, drops, and cross-channel promotions with retailers and distributors seeking scalable digital storefronts.

Growth Readiness Revenue in the $10–$25 million range alongside a lean team suggests high growth potential and appetite for strategic partnerships, wholesale expansion, and white-label opportunities to accelerate distribution in new regions and channels.

Global Footprint Current distribution in 300 stores across 20 countries signals existing international interest. Target opportunities with international retailers, regional distributors, and third-party marketplaces to widen geographic reach and leverage their global footprint.

Tech-Forward Marketing Active use of advertising platforms and CRM/automation tools (Microsoft Advertising, Klaviyo, WhatsApp Business, Venmo) points to modern, data-driven marketing. Propose partnerships that enhance customer acquisition, personalization, and streamlined payments, plus co-marketing programs leveraging their current tech stack.

Similar companies to Grassroots California

Grassroots California Tech Stack

Grassroots California uses 8 technology products and services including Microsoft Advertising, Amazon Web Services, Duda, and more. Explore Grassroots California's tech stack below.

Grassroots California's Email Address Formats

Grassroots California uses at least 2 email formats:
Grassroots California Email FormatsExamplePercentage
First@grassrootscalifornia.comJohn@grassrootscalifornia.com
94%
FLast@grassrootscalifornia.comJDoe@grassrootscalifornia.com
6%

Frequently Asked Questions

What is Grassroots California's phone number?

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You can contact Grassroots California's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Grassroots California's official website and social media links?

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Grassroots California's official website is grassrootscalifornia.com and has social profiles on LinkedIn.

How much revenue does Grassroots California generate?

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As of August 2026, Grassroots California's annual revenue is estimated to be $10M - $25M.

What is Grassroots California's NAICS code?

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Grassroots California's NAICS code is 448 - Clothing and Clothing Accessories Stores.

How many employees does Grassroots California have currently?

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As of August 2026, Grassroots California has approximately 21 employees across 1 continents, including North America. Key team members include President: R. K., Freelance Graphic Designer: J. M. and Independent Distributor: N. P. Explore Grassroots California's employee directory with LeadIQ.

What industry does Grassroots California belong to?

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Grassroots California operates in the Retail Apparel and Fashion industry.

What technology does Grassroots California use?

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Grassroots California's tech stack includes Microsoft Advertising, Amazon Web Services, Duda, Shopify, WooCommerce, WhatsApp Business, Klaviyo and Venmo.

What is Grassroots California's email format?

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Grassroots California's email format typically follows the pattern of First@grassrootscalifornia.com. Find more Grassroots California email formats with LeadIQ.

When was Grassroots California founded?

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Grassroots California was founded in 2009.
Grassroots California logo

Grassroots California

Retail Apparel and FashionColorado, United States11-50 Employees

Grassroots California is a retail apparel and fashion company based in Denver, Colorado. It was founded in 2008 on the Venice Beach boardwalk by Ryan Connolly after he left a real estate career and started the venture in a storage unit. Since then, the brand expanded from a backpack operation to a distribution network that places its products in 300 stores across 20 countries globally. The business has engaged in collaborations with artists and brands, including Jerry Garcia, Pink Floyd, Method Man, and Cheech and Chong. With a relatively small staff, Grassroots California operates within the broader fashion retail market.

Section iconCompany Overview

Phone number
NAICS Code
448 - Clothing and Clothing Accessories Stores
Founded
2009
Employees
11-50

Section iconFunding & Financials

  • $10M - $25M

    Grassroots California's revenue is estimated to be in the range of $10M - $25M

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