Community Engagement Great Gig Dance Co. has a strong local presence in Cobb County with a diverse age range of students from age 3 to 103, indicating opportunities to offer tailored training programs, workshops, or memberships that cater to different age groups and skill levels in the community.

Technology Adoption The company's use of modern web technologies such as React and Google Maps suggests an openness to digital engagement, providing potential for expanding online class offerings, virtual workshops, or investment in digital marketing tools to reach a broader audience.

Educational Focus With an emphasis on teaching dance for special needs students as well as youth and adults, there is an opportunity to develop specialized training programs or equipment that support inclusive and adaptive dance education, appealing to institutions and educators focused on accessible arts.

Market Positioning Being a local premier dance studio with small to mid-size operation allows targeted outreach to nearby schools, community centers, and local events, creating avenues for partnerships, sponsorships, and referrals to drive enrollment and increase revenue streams.

Growth Opportunities Given the current revenue range and the relatively small team, there is potential for growth through expanding class offerings, introducing new dance styles, or developing franchise models, which can attract investors or new franchisees interested in the performing arts sector.