Midwest Data Growth Great Northern Consulting specializes in IT services and data solutions for large datacenter customers in the Midwest, presenting a potential sales opportunity to expand footprint with additional data infrastructure, warehousing, and managed services in regional markets.

Gen 3 Warehouse Recent partnership with Yellowbrick and expansion into modern data warehouse technologies signals openness to vendor diversification and cloud-enabled analytics, suggesting cross-sell and upsell potential for cloud-native data platforms and managed deployment support.

Strategic Services The firm positions itself as a trusted advisor offering assessment, objective definition, and solution-driven projects, indicating a fit for value-based selling around assessments, POCs, and implementation services across on-prem, hybrid, and cloud environments.

Financial Scale With reported revenue in the $25M-$50M range and a lean employee base, there is opportunity for scalable add-on services such as staffing, managed IT, and specialized analytics capabilities to augment their existing offerings.

Growth Mindset Although historical branding references a Waterside Bar concept, the stated focus on expanding data technologies and ongoing client support suggests momentum for expanding into broader data engineering, data governance, and cloud migration projects for mid-sized enterprise clients.