Insights

Diverse Product Expansion GrejFreak has successfully expanded from serving military personnel to catering to a broad civilian market, including outdoor enthusiasts and hunters, providing opportunities to cross-sell and bundle products across different customer segments.

Growing Customer Base With over 250 brands and a physical presence of 900 square meters, GrejFreak's increasing footprint and product variety suggest strong potential for expanding online offerings, promotions, and loyalty programs to boost repeat sales.

Market Positioning Aim for high-quality, competitively priced products coupled with excellent service positions GrejFreak as a reliable supplier, creating opportunities to target professional and hobbyist markets alike with premium and budget-conscious options.

Digital Engagement Utilizing advanced tech stack including Google Analytics and advertising tools indicates a focus on digital marketing; this provides a basis for targeted campaigns to reach specific customer segments and increase conversion rates.

Financial Growth Potential With revenue between one and ten million dollars and recent business expansions, there is opportunity to upsell higher-margin products, explore new product lines, or expand through strategic partnerships to accelerate revenue growth.

Similar companies to GrejFreak.dk

GrejFreak.dk Tech Stack

GrejFreak.dk uses 8 technology products and services including Google AdSense, Criteo, Element UI, and more. Explore GrejFreak.dk's tech stack below.

  • Google AdSense
    Advertising
  • Criteo
    Advertising
  • Element UI
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • PHP
    Programming Languages
  • HSTS
    Security
  • Tailwind CSS
    UI Frameworks
  • Google Analytics
    Web Analytics

Media & News

GrejFreak.dk's Email Address Formats

GrejFreak.dk uses at least 1 format(s):
GrejFreak.dk Email FormatsExamplePercentage
FL@grejfreak.dkJD@grejfreak.dk
44%
First@grejfreak.dkJohn@grejfreak.dk
6%
FL@grejfreak.dkJD@grejfreak.dk
44%
First@grejfreak.dkJohn@grejfreak.dk
6%

Frequently Asked Questions

What is GrejFreak.dk's official website and social media links?

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GrejFreak.dk's official website is grejfreak.dk and has social profiles on LinkedIn.

What is GrejFreak.dk's NAICS code?

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GrejFreak.dk's NAICS code is 31-33 - Manufacturing.

How many employees does GrejFreak.dk have currently?

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As of December 2025, GrejFreak.dk has approximately 17 employees across 1 continents, including Europe. Key team members include Head Of E-Commerce: A. S. Ø.Head Of Private Label And Content Marketing: J. B. C.Co-Founder & Ceo: C. Ø. P.. Explore GrejFreak.dk's employee directory with LeadIQ.

What industry does GrejFreak.dk belong to?

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GrejFreak.dk operates in the Manufacturing industry.

What technology does GrejFreak.dk use?

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GrejFreak.dk's tech stack includes Google AdSenseCriteoElement UIjQueryPHPHSTSTailwind CSSGoogle Analytics.

What is GrejFreak.dk's email format?

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GrejFreak.dk's email format typically follows the pattern of FL@grejfreak.dk. Find more GrejFreak.dk email formats with LeadIQ.

When was GrejFreak.dk founded?

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GrejFreak.dk was founded in 2008.

GrejFreak.dk

ManufacturingCentral Jutland, Denmark11-50 Employees

GrejFreak ApS blev stiftet D. 1. juli 2008 af Kristian Rasmussen og Casper Pedersen. Kristian er tidligere Overkonstabel ved Jydske Dragonregiment og har bl.a. været udstationeret i Kosovo og Afghanistan. Casper er uddannet Bachelor i International salg og marketing ved Erhvervsakademiet i Aarhus. 

Dengang var vi kun os to, og arbejdet fandt sted i en lille garage. Vi startede virksomheden med det formål at dække professionelle soldaters behov for den nyeste og bedste udrustning på markedet. Derfor åbnede vi militærshoppen, som bygger på erfaringer og anbefalinger gjort af professionelle soldater fra alle grene i Det Danske Forsvar. 

Som tiden gik steg efterspørgslen på flere civile produkter. Dette medførte en udvidelse i forretningen med outdoorshoppen, så GrejFreak også blev leverandører af grej til hele Danmarks befolkning. 

I 2014 blev pladsen for trang i den lille garage, og derfor flyttede vi til vores nuværende placering i Viby J. Her startede vi med 300 kvm, men efter vi i foråret 2016 endnu engang udvidede forretningen med jagtshoppen, opkøbte vi yderligere 600 kvm. Derfor har vi nu 900 kvm med 20 ansatte samt 250 brands fordelt på de i alt tre shops: Militærshop, outdoorshop og jagtshop. 

Hos GrejFreak ønsker vi at være de bedste på markedet, og det gælder både på kvalitet, pris og udvalg. Derudover ønsker vi at give vore kunder den bedste service.

Section iconCompany Overview

NAICS Code
31-33 - Manufacturing
Founded
2008
Employees
11-50

Section iconMedia & News

Section iconFunding & Financials

  • $1M$10M

    GrejFreak.dk's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    GrejFreak.dk's revenue is estimated to be in the range of $1M$10M

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