Insights

Growing Audience Engagement GRIDLIFE's focus on immersive motorsports and music festivals attracts a diverse and dedicated audience, presenting opportunities to offer marketing partnerships, sponsorships, and experiential activations that align with their vibrant event culture.

Strategic Industry Partnerships Recent collaborations with major brands like Moza Racing and RACER indicate openness to partnerships, creating potential for joint marketing efforts, branded content, and sponsorship deals within the grassroots motorsports community.

Expanding Media Reach The alliance with RACER for extensive live coverage demonstrates GRIDLIFE's increasing media presence, offering avenues for advertising, sponsorships, and integrated media solutions to brands targeting automotive enthusiasts.

Event Portfolio Growth With a consistent schedule of events such as the Eibach Touring Cup and various festivals, there are opportunities to provide event technology, ticketing solutions, merchandise, and experiential marketing services.

Market Positioning As a growing player in grassroots motorsports with a revenue range of up to 10 million dollars, GRIDLIFE offers a promising target for companies looking to expand into niche automotive communities with tailored products, services, and sponsorships.

Similar companies to GRIDLIFE

GRIDLIFE Tech Stack

GRIDLIFE uses 8 technology products and services including Facebook Pixel, Squarespace, Squarespace Commerce, and more. Explore GRIDLIFE's tech stack below.

  • Facebook Pixel
    Analytics
  • Squarespace
    Content Management System
  • Squarespace Commerce
    E-commerce
  • Google Workspace
    Email
  • Backbone.js
    Javascript Frameworks
  • Priority Hints
    Performance
  • Twitter
    Widgets
  • Facebook
    Widgets

Media & News

GRIDLIFE's Email Address Formats

GRIDLIFE uses at least 1 format(s):
GRIDLIFE Email FormatsExamplePercentage
First@grid.lifeJohn@grid.life
100%

Frequently Asked Questions

Where is GRIDLIFE's headquarters located?

Minus sign iconPlus sign icon
GRIDLIFE's main headquarters is located at 4245 North Knox Avenue Chicago, Illinois United States. The company has employees across 2 continents, including North AmericaOceania.

What is GRIDLIFE's official website and social media links?

Minus sign iconPlus sign icon
GRIDLIFE's official website is grid.life and has social profiles on LinkedIn.

What is GRIDLIFE's NAICS code?

Minus sign iconPlus sign icon
GRIDLIFE's NAICS code is 7112 - Spectator Sports.

How many employees does GRIDLIFE have currently?

Minus sign iconPlus sign icon
As of April 2026, GRIDLIFE has approximately 26 employees across 2 continents, including North AmericaOceania. Key team members include Chief Executive Officer: M. H.Vice President Operations: J. H.Social Media And Content Brand Manager: K. H.. Explore GRIDLIFE's employee directory with LeadIQ.

What industry does GRIDLIFE belong to?

Minus sign iconPlus sign icon
GRIDLIFE operates in the Spectator Sports industry.

What technology does GRIDLIFE use?

Minus sign iconPlus sign icon
GRIDLIFE's tech stack includes Facebook PixelSquarespaceSquarespace CommerceGoogle WorkspaceBackbone.jsPriority HintsTwitterFacebook.

What is GRIDLIFE's email format?

Minus sign iconPlus sign icon
GRIDLIFE's email format typically follows the pattern of First@grid.life. Find more GRIDLIFE email formats with LeadIQ.

When was GRIDLIFE founded?

Minus sign iconPlus sign icon
GRIDLIFE was founded in 2004.

GRIDLIFE

Spectator SportsIllinois, United States11-50 Employees

GRIDLIFE is an automotive culture platform centered around motorsports and music festivals. We are F=ma.

For over a decade, GRIDLIFE has blended racing, music, and car culture into immersive national events that attract both lifelong enthusiasts and the car-curious, removing barriers and growing participation in motorsports.

In February 2026, F=ma united RACER, GRIDLIFE, and The ID Agency to form the first fully integrated media, events, and marketing platform built to power the next generation of automotive culture.

Together, we bring racing, music, and culture under one roof, creating shared experiences that connect fans, partners, and the entire motorsports community.

Section iconCompany Overview

Headquarters
4245 North Knox Avenue Chicago, Illinois United States
Website
grid.life
NAICS Code
7112 - Spectator Sports
Founded
2004
Employees
11-50

Section iconFunding & Financials

  • $1M$10M

    GRIDLIFE's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    GRIDLIFE's revenue is estimated to be in the range of $1M$10M

Ready to create more pipeline?

Get a demo and discover why thousands of SDR and Sales teams trust
LeadIQ to help them build pipeline confidently.

© LeadIQ, Inc. All rights reserved.