Boutique security Limited staff and long-tenured owner indicate personalized services and high-touch engagement. Target with tailored security and private investigation offerings that can scale with client needs as they grow.

SMB-ready services Revenue under $1M suggests small to mid-market focus. Position value propositions around cost-effective investigations, risk assessments, and security coaching suitable for local businesses and professionals.

Niche expertise Owner Pat Griffing brings specialized skills in criminal defense, missing persons, infidelity, and surveillance. Leverage this as a differentiator for sensitive, high-stakes investigations and security consulting.

Digital presence Current tech stack highlights WordPress and SEO tools. Propose enhancements in lead generation, targeted content marketing, and review management to expand inbound inquiries from local enterprises.

Strategic partnerships Compare with larger firms to identify white-labeling or referral opportunities. Propose partnerships with corporate security managers, legal firms, and insurance providers seeking outsourced investigations or security services.