Awards credibility Leverage the recognized ethanol marketing award and industry recognition to initiate conversations with potential partners and customers in the agricultural and energy sectors, highlighting FS as a trusted, standards-driven provider.

Growth through acquisitions Target expansion opportunities by presenting complementary product lines and services tied to recent acquisitions such as Solu-Cal USA and Miller Spraying, LLC to farmers and turf care clients seeking integrated solutions.

R&D collaboration Explore co-development or testing partnerships around Ag Validity style trials and biological products to position FS as an innovator and to unlock pilot programs with growers seeking proven biostimulants and soil amendments.

Digital engagement Leverage FS’s tech stack including Sitecore, SAP SuccessFactors, and Microsoft Advertising to deliver targeted content and onboarding experiences for potential distributors and agricultural retailers, driving lead generation and partnerships.

SMB market focus With a small company footprint and revenue in the 1–10 million range, pursue mid-market farmer co-ops and local service providers as entry points for value-added agronomy and energy product bundles, enabling scalable growth with aligned regional needs.