Insights

Strong Market Presence Guaranteed Rate Affinity operates within a large and competitive financial services market with substantial revenue between one and ten billion dollars, indicating a significant customer base and potential cross-selling opportunities across their extensive network.

Expanding Leadership Recent promotions and new regional hires demonstrate active expansion and strategic growth in key markets like Northern California, Northeast, and Colorado, creating opportunities to target regional decision-makers for tailored service offerings.

Technology-Driven Operations The company's advanced tech stack, including React, Okta, and Cloudflare, signifies a focus on digital efficiency, making them receptive to innovative financial technology solutions that can enhance customer experience or operational security.

Partnership Focus With a predominant partnership model involving real estate brokerages and relocation companies like Anywhere Real Estate and Cartus, there is a strong avenue for collaborating on integrated financial and real estate solutions.

Customer Service Emphasis Guaranteed Rate Affinity highlights low rates and outstanding customer service, presenting opportunities to introduce complementary services such as digital marketing, client engagement tools, or loyalty platforms to support their customer-centric approach.

Guaranteed Rate Affinity Tech Stack

Guaranteed Rate Affinity uses 8 technology products and services including Unpkg, Okta, React, and more. Explore Guaranteed Rate Affinity's tech stack below.

  • Unpkg
    Content Delivery Network
  • Okta
    Identity Verification
  • React
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • core-js
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Cloudflare Bot Management
    Security
  • HSTS
    Security

Media & News

Guaranteed Rate Affinity's Email Address Formats

Guaranteed Rate Affinity uses at least 2 format(s):
Guaranteed Rate Affinity Email FormatsExamplePercentage
FLast@perlmortgage.comJDoe@perlmortgage.com
89%
FirstL@perlmortgage.comJohnD@perlmortgage.com
6%
First.Last@perlmortgage.comJohn.Doe@perlmortgage.com
2%
First@perlmortgage.comJohn@perlmortgage.com
2%
Last.First@perlmortgage.comDoe.John@perlmortgage.com
1%
First.Last@grarate.comJohn.Doe@grarate.com
90%
FLast@grarate.comJDoe@grarate.com
6%
Last.First@grarate.comDoe.John@grarate.com
3%
First@grarate.comJohn@grarate.com
1%

Frequently Asked Questions

What is Guaranteed Rate Affinity's phone number?

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You can contact Guaranteed Rate Affinity's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Guaranteed Rate Affinity's official website and social media links?

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Guaranteed Rate Affinity's official website is grarate.com and has social profiles on LinkedIn.

What is Guaranteed Rate Affinity's NAICS code?

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Guaranteed Rate Affinity's NAICS code is 52 - Finance and Insurance.

How many employees does Guaranteed Rate Affinity have currently?

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As of December 2025, Guaranteed Rate Affinity has approximately 1K employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Operations And Strategy Officer: J. M.Chief Technology Officer: B. G.Vice President Of Corporate And Government Relocation Solutions With Affinity Expertise: A. C.. Explore Guaranteed Rate Affinity's employee directory with LeadIQ.

What industry does Guaranteed Rate Affinity belong to?

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Guaranteed Rate Affinity operates in the Financial Services industry.

What technology does Guaranteed Rate Affinity use?

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Guaranteed Rate Affinity's tech stack includes UnpkgOktaReactstyled-componentscore-jsMicrosoftCloudflare Bot ManagementHSTS.

What is Guaranteed Rate Affinity's email format?

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Guaranteed Rate Affinity's email format typically follows the pattern of FLast@perlmortgage.com. Find more Guaranteed Rate Affinity email formats with LeadIQ.

When was Guaranteed Rate Affinity founded?

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Guaranteed Rate Affinity was founded in 2017.

Guaranteed Rate Affinity

Financial ServicesIllinois, United States1001-5000 Employees

Guaranteed Rate Affinity provides the best mortgage experience possible, featuring incredibly low rates, fantastic customer service and a fast, simple process. Guaranteed Rate Affinity is a partnership between Anywhere Real Estate Inc. and Guaranteed Rate, providing mortgages across the country.  Guaranteed Rate Affinity originates and markets its services to Anywhere Real Estate Inc. real estate brokerage and relocation subsidiaries and Cartus. It also markets to a broad consumer audience and other nationwide real estate brokerage and relocation companies. Guaranteed Rate owns a controlling 50.1% stake of Guaranteed Rate Affinity, while Anywhere Real Estate Inc. owns 49.9%.  

To find out more about careers at Guaranteed Rate Affinity visit https://careers.grarate.com/.  
For more information, visit GRArate.com.

Guaranteed Rate Affinity NMLS 1598647
Doing Business As GR Affinity, LLC in New York
Equal Housing Lender
For licensing information, go to www.nmlsconsumeraccess.org

Arizona Mortgage Banker License #0941440

348 West 14th Street
2nd Floor
New York, New York 10014


CA: Licensed by the Department of Financial Protection and Innovation under the California Residential Mortgage Lending Act
TX Consumers - How to file a complaint: https://www.grarate.com/texas-consumers-how-to-file-complaint
Rhode Island Licensed Lender

Section iconCompany Overview

Phone number
NAICS Code
52 - Finance and Insurance
Founded
2017
Employees
1001-5000

Section iconFunding & Financials

  • $1B$10B

    Guaranteed Rate Affinity's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Guaranteed Rate Affinity's revenue is estimated to be in the range of $1B$10B

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