Insights

Strong Market Position Guaranteed Rate Affinity operates in the highly competitive mortgage industry with a revenue range of one to ten billion dollars, indicating substantial market presence and revenue potential. This positions the company as a prime target for partners seeking to align with leading mortgage service providers.

Strategic Partner Network The company's partnerships with real estate and relocation firms like Anywhere Real Estate Inc. and Coldwell Banker, along with targeted marketing efforts, suggest opportunities to offer complementary financial products or integration services to strengthen these collaborations.

Growth and Promotions Recent leadership promotions and new team launches demonstrate active expansion and focus on specific sectors such as builders and regional markets, indicating opportunities to position specialized financial solutions tailored to these segments.

Technology-Driven Approach Utilizing advanced technology stacks including React, Okta, and Cloudflare Bot Management, the company emphasizes digital efficiency, presenting opportunities to propose innovative fintech tools or services that enhance their current digital infrastructure.

Expansion Initiatives Enhancements to mortgage programs like OneDown and new team formations highlight a focus on customer-centric innovations and market entry strategies, providing avenues to introduce products or services that support their growth efforts or improve customer engagement.

Guaranteed Rate Affinity Tech Stack

Guaranteed Rate Affinity uses 8 technology products and services including Unpkg, Okta, React, and more. Explore Guaranteed Rate Affinity's tech stack below.

  • Unpkg
    Content Delivery Network
  • Okta
    Identity Verification
  • React
    Javascript Frameworks
  • styled-components
    Javascript Frameworks
  • core-js
    Javascript Libraries
  • Microsoft
    Miscellaneous
  • Cloudflare Bot Management
    Security
  • HSTS
    Security

Media & News

Guaranteed Rate Affinity's Email Address Formats

Guaranteed Rate Affinity uses at least 2 format(s):
Guaranteed Rate Affinity Email FormatsExamplePercentage
FLast@perlmortgage.comJDoe@perlmortgage.com
89%
FirstL@perlmortgage.comJohnD@perlmortgage.com
6%
First.Last@perlmortgage.comJohn.Doe@perlmortgage.com
2%
First@perlmortgage.comJohn@perlmortgage.com
2%
Last.First@perlmortgage.comDoe.John@perlmortgage.com
1%
First.Last@grarate.comJohn.Doe@grarate.com
90%
FLast@grarate.comJDoe@grarate.com
6%
Last.First@grarate.comDoe.John@grarate.com
3%
First@grarate.comJohn@grarate.com
1%

Frequently Asked Questions

Where is Guaranteed Rate Affinity's headquarters located?

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Guaranteed Rate Affinity's main headquarters is located at 1800 Larchmont Avenue Chicago, Illinois 60613 United States. The company has employees across 3 continents, including North AmericaAsiaEurope.

What is Guaranteed Rate Affinity's phone number?

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You can contact Guaranteed Rate Affinity's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Guaranteed Rate Affinity's official website and social media links?

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Guaranteed Rate Affinity's official website is grarate.com and has social profiles on LinkedIn.

What is Guaranteed Rate Affinity's NAICS code?

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Guaranteed Rate Affinity's NAICS code is 52 - Finance and Insurance.

How many employees does Guaranteed Rate Affinity have currently?

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As of March 2026, Guaranteed Rate Affinity has approximately 928 employees across 3 continents, including North AmericaAsiaEurope. Key team members include Chief Operations And Strategy Officer: J. M.Chief Technology Officer: B. G.Vice President Of Corporate And Government Relocation Solutions With Affinity Expertise: A. C.. Explore Guaranteed Rate Affinity's employee directory with LeadIQ.

What industry does Guaranteed Rate Affinity belong to?

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Guaranteed Rate Affinity operates in the Financial Services industry.

What technology does Guaranteed Rate Affinity use?

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Guaranteed Rate Affinity's tech stack includes UnpkgOktaReactstyled-componentscore-jsMicrosoftCloudflare Bot ManagementHSTS.

What is Guaranteed Rate Affinity's email format?

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Guaranteed Rate Affinity's email format typically follows the pattern of FLast@perlmortgage.com. Find more Guaranteed Rate Affinity email formats with LeadIQ.

When was Guaranteed Rate Affinity founded?

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Guaranteed Rate Affinity was founded in 2017.

Guaranteed Rate Affinity

Financial ServicesIllinois, United States501-1000 Employees

Guaranteed Rate Affinity provides the best mortgage experience possible, featuring incredibly low rates, fantastic customer service and a fast, simple process. Guaranteed Rate Affinity is a partnership between Anywhere Real Estate Inc. and Guaranteed Rate, providing mortgages across the country.  Guaranteed Rate Affinity originates and markets its services to Anywhere Real Estate Inc. real estate brokerage and relocation subsidiaries and Cartus. It also markets to a broad consumer audience and other nationwide real estate brokerage and relocation companies. Guaranteed Rate owns a controlling 50.1% stake of Guaranteed Rate Affinity, while Anywhere Real Estate Inc. owns 49.9%.  

To find out more about careers at Guaranteed Rate Affinity visit https://careers.grarate.com/.  
For more information, visit GRArate.com.

Guaranteed Rate Affinity NMLS 1598647
Doing Business As GR Affinity, LLC in New York
Equal Housing Lender
For licensing information, go to www.nmlsconsumeraccess.org

Arizona Mortgage Banker License #0941440

348 West 14th Street
2nd Floor
New York, New York 10014


CA: Licensed by the Department of Financial Protection and Innovation under the California Residential Mortgage Lending Act
TX Consumers - How to file a complaint: https://www.grarate.com/texas-consumers-how-to-file-complaint
Rhode Island Licensed Lender

Section iconCompany Overview

Headquarters
1800 Larchmont Avenue Chicago, Illinois 60613 United States
Phone number
NAICS Code
52 - Finance and Insurance
Founded
2017
Employees
501-1000

Section iconFunding & Financials

  • $1B$10B

    Guaranteed Rate Affinity's revenue is estimated to be in the range of $1B$10B

Section iconFunding & Financials

  • $1B$10B

    Guaranteed Rate Affinity's revenue is estimated to be in the range of $1B$10B

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