Guest Management Solutions (Formally ZDirect) Email Format
HospitalityNew York, United States11-50 Employees
Guest Management Solutions, formerly ZDirect, operates in the hospitality technology sector. It offers a CRM platform that helps hotels analyze guest data and apply marketing tools to support direct bookings and competitive positioning. The solution provides a 360-degree view of guests at property and enterprise levels, enabling engagement across the guest journey—from confirmation emails and on-site communications to post-stay outreach and future bookings. Its customers are hotels seeking to leverage guest data to improve engagement and drive revenue. The company is based in New York City and has a mid-sized team. In February 2023, TravelClick Inc. announced a partnership with First Hotels AS, designating TravelClick as the exclusive partner for Reservations, Business Intelligence and Guest Management Solutions.