Guidefitter
Advertising ServicesMontana, United States11-50 Employees
Guidefitter operates an online community and e-commerce marketplace centered on the outdoor industry. Its platform connects professional hunting and fishing guides with outdoor enthusiasts through a shared digital space for marketing and gear purchasing. Professionals gain access to hundreds of pro purchase programs from a single portal and tools to promote the brands they support. More than 300 outdoor brands participate in the ecosystem, including Swarovski Optik, Kenetrek Boots, Weatherby, Polaris RANGER, and First Lite Hunting Apparel. Headquartered in Bozeman, Montana, the company sits as a mid-sized player within the Advertising Services sector. The business aims to align brands with verified outdoor professionals and consumers who value authentic, informed recommendations. By aggregating professional insights, the platform helps users discover outfitters and purchase gear based on expert perspectives. In August 2025, Guidefitter released The Cockpit v3.0, a fully rebuilt platform designed to better support brand partnerships.