Guinness World Records Email Format

Entertainment ProvidersEngland, United Kingdom201-500 Employees

Guinness World Records catalogs and validates world records, a concept that originated in 1955 after a question about Europe’s fastest game bird sparked the project. From a room above a gym, the organization grew from its London base into a global multimedia brand with offices in London, New York, Beijing, Tokyo and Dubai. 

Its flagship annual book has sold more than 155 million copies across 100 countries, and its television programs reach over 750 million viewers each year, while online content has a reach of more than eight billion. The company runs an in-house consultancy that collaborates with brands, businesses and organizations worldwide to develop campaigns built around record-breaking ideas, delivering products and experiences such as launches, endorsements, fundraising initiatives and team-building activities, and it employs several hundred people. In 2026, Guinness World Records announced plans to publish a Soccer Edition and a Gamer's Edition in 2027.

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