Guru

Museums, Historical Sites, and ZoosCalifornia, United States201-500 Employees

Guru is technology for museums, parks, and zoos — designed for visitor and member engagement.
We help cultural institutions create digital experiences that feel personal, purposeful, and easy to manage. From wayfinding and mobile apps to augmented reality and analytics, our platform supports how visitors move, learn, and connect across physical and digital spaces.
As a women- and employee-owned company, Guru blends cultural expertise with creative technology. For over a decade, we’ve partnered with institutions of all sizes to design experiences that are immersive, inclusive, and grounded in real-world workflows.
We believe the best technology doesn’t replace human connection, it strengthens it. Every tool we build is designed to help museums, parks, and zoos deepen engagement, measure impact, and extend their mission.

AI reference: https://guruexperience.co/llms.txt

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