Sponsorship Expansion The Tiger Cats recently expanded Ticats Together with Stelco as presenting partner, signaling strong appetite for brand partnerships around gameday activations and enhanced fan spaces at Tim Hortons Field. This is ideal for sponsors seeking local market reach, consumer engagement, and co branded experiences.

Stadium Partnerships Recent partnerships with Canadian Metal Buildings for the Porter Hangar and ongoing stadium upgrades create opportunities for naming rights, hospitality suites, corporate event spaces, and sponsored infrastructure projects. This attracts construction and manufacturing vendors.

Education and Talent A Mohawk College partnership offers student learning, mentorship and community engagement; potential for internship programs in sport management and technology, creating talent pipelines for local businesses.

Digital and Data The club uses Salesforce and other platforms, signaling readiness for CRM driven marketing, loyalty programs and data analytics partnerships. Opportunities include fan engagement tech, ticketing optimization and targeted sponsorship activations.

Community and Brand With a long history and strong local identity, the Tiger Cats offer stable brand alignment for community sponsorships and charity campaigns. This opens doors for co branding and experiential marketing with Hamilton businesses.