Strategic Growth Expansion Hanbury Strategy continues to strengthen its leadership team with recent senior hires, including former government officials and industry experts, indicating a focus on deepening policy and reputation management services. This suggests opportunities to offer advanced communications solutions that support executive-level strategic initiatives.

Reputational and Public Affairs Focus With a proven track record advising top brands and managing reputational challenges, Hanbury demonstrates high demand for sophisticated public relations and government relations services, opening avenues for solutions in brand reputation monitoring, crisis management, and stakeholder engagement tools.

Recent Asset Divestment The sale of Hanbury’s political intelligence division to a larger competitor suggests a strategic focus shift towards core advisory and communications services, highlighting potential opportunities to introduce integrated media monitoring, analytics, and policy insight solutions to complement their consulting offerings.

Client Engagement and Targeting Hanbury’s active partnerships with social mobility programs and its work with high-profile clients point to an emphasis on socially responsible initiatives and government-related client segments. There is potential to provide technology platforms that enhance client engagement, CSR reporting, or government liaison activities.

Industry Positioning and Market Size Operating in a competitive space with companies like Blue State and GMMB, Hanbury presents opportunities for tailored communication tools, data analytics, and digital engagement platforms to strengthen its market position and differentiate its service offerings in a crowded industry landscape.