Insights

Expansion Potential Haypp Group operates across 7 countries with 10 e-commerce brands and serves over 790,000 consumers, indicating a scalable platform and potential for regional partnerships, cross-sell of healthier alternatives, and license or wholesale opportunities in adjacent markets.

Financial & Growth Signals Recent financing of SEK 400 million and reported revenue around 100–250 million USD, along with ongoing growth efforts and new logístics partnerships, suggest a stage where sales opportunities include enterprise software, logistics optimization, and retail media expansions to monetize traffic.

Tech & Data Advantage A tech stack spanning Bloomreach, Right Media, Kevel retail media, Datadog, and integration tools points to opportunities in digital marketing services, data analytics enhancements, and advertisement tech partnerships to scale performance marketing for their brands.

Compliance & Verification Partnership with Veratad for identity verification and a focus on compliance, especially for U.S. e-commerce, signals potential sales opportunities in secure payments, fraud prevention, regulatory tech, and enterprise-grade compliance solutions.

Logistics & Fulfillment New warehouse management partnership and complex logistics needs indicate a market for advanced WMS solutions, supply chain optimization, and omnichannel fulfillment services to support rapid growth and multi-brand operations.

Similar companies to Haypp Group

Haypp Group Tech Stack

Haypp Group uses 8 technology products and services including Google Ads, Kubernetes, Amazon Redshift, and more. Explore Haypp Group's tech stack below.

Media & News

Haypp Group's Email Address Formats

Haypp Group uses at least 4 email formats:
Haypp Group Email FormatsExamplePercentage
First.Last@hayppgroup.comJohn.Doe@hayppgroup.com
94%
First.Middle@hayppgroup.comJohn.Michael@hayppgroup.com
4%
First.MiddleLast@hayppgroup.comJohn.MichaelDoe@hayppgroup.com
1%
FiLast@hayppgroup.comJoDoe@hayppgroup.com
1%

Frequently Asked Questions

What is Haypp Group's official website and social media links?

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Haypp Group's official website is hayppgroup.com and has social profiles on LinkedIn.

How much revenue does Haypp Group generate?

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As of August 2026, Haypp Group's annual revenue is estimated to be $100M - $250M.

What is Haypp Group's NAICS code?

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Haypp Group's NAICS code is 44-45 - Retail Trade.

How many employees does Haypp Group have currently?

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As of August 2026, Haypp Group has approximately 263 employees across 3 continents, including Europe, North America and South America. Key team members include Ceo: G. O., Coo And Deputy Ceo: J. K. and Coo: J. K. Explore Haypp Group's employee directory with LeadIQ.

What industry does Haypp Group belong to?

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Haypp Group operates in the Retail industry.

What technology does Haypp Group use?

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Haypp Group's tech stack includes Google Ads, Kubernetes, Amazon Redshift, Azure DevOps, Braze, DocuSign, Trustpilot and Atlassian Confluence.

What is Haypp Group's email format?

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Haypp Group's email format typically follows the pattern of First.Last@hayppgroup.com. Find more Haypp Group email formats with LeadIQ.

When was Haypp Group founded?

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Haypp Group was founded in 2009.
Haypp Group logo

Haypp Group

RetailStockholm, Sweden201-500 Employees

The Haypp Group is a Stockholm-based retailer focused on transitioning customers from smoking to healthier, smoke-free alternatives, drawing on its Scandinavian origins and extensive e-commerce experience to operate at a global scale. The company manages ten e-commerce brands and serves customers in more than seven countries, reaching more than 790,000 consumers. With origins in Scandinavia, it has leveraged its e-commerce leadership to pursue a global footprint. Based in Stockholm, the company maintains a workforce described as hundreds.

In 2025, Haypp Group launched its retail media capabilities on Kevel's Retail Media Cloud.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    Haypp Group's revenue is estimated to be in the range of $100M - $250M

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