Insights

Growth Momentum Haypp Group is rapidly expanding its global e-commerce footprint with 11 brands across 7 countries, presenting a scalable cross-border sales opportunity for partners handling marketing, logistics, or payment solutions.

Finance Leverage A substantial credit facility and growing turnover indicate strong cashflow and appetite for investment, suggesting room for financing partnerships, capex-friendly expansions, or vendor financing arrangements.

Data & Tech Adopting sophisticated tech like Google Ads, Kubernetes, Redshift, Azure DevOps, and Braze signals openness to advanced marketing tech, analytics, and CRM integrations that can be complemented with new tools and platforms.

Regulatory & Compliance Active engagement in nicotine regulation dialogues and public transparency via NicoLeaks shows willingness to partner on compliance, testing, and risk management services for product validation and reporting.

Logistics Enablement Recent warehouse system onboarding and international operations imply a need for scalable fulfillment, WMS optimization, last-mile logistics, and cross-border shipping solutions to sustain growth.

Similar companies to Haypp Group

Haypp Group Tech Stack

Haypp Group uses 8 technology products and services including Google Ads, Kubernetes, Amazon Redshift, and more. Explore Haypp Group's tech stack below.

Media & News

Haypp Group's Email Address Formats

Haypp Group uses at least 4 email formats:
Haypp Group Email FormatsExamplePercentage
First.Last@hayppgroup.comJohn.Doe@hayppgroup.com
94%
First.Middle@hayppgroup.comJohn.Michael@hayppgroup.com
4%
First.MiddleLast@hayppgroup.comJohn.MichaelDoe@hayppgroup.com
1%
FiLast@hayppgroup.comJoDoe@hayppgroup.com
1%

Frequently Asked Questions

What is Haypp Group's official website and social media links?

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Haypp Group's official website is hayppgroup.com and has social profiles on LinkedIn.

How much revenue does Haypp Group generate?

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As of October 2026, Haypp Group's annual revenue is estimated to be $250M - $500M.

What is Haypp Group's NAICS code?

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Haypp Group's NAICS code is 44-45 - Retail Trade.

How many employees does Haypp Group have currently?

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As of October 2026, Haypp Group has approximately 271 employees across 3 continents, including Europe, North America and South America. Key team members include Ceo: G. O., Coo And Deputy Ceo: J. K. and Cto / Cio: E. B. H. Explore Haypp Group's employee directory with LeadIQ.

What industry does Haypp Group belong to?

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Haypp Group operates in the Retail industry.

What technology does Haypp Group use?

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Haypp Group's tech stack includes Google Ads, Kubernetes, Amazon Redshift, Azure DevOps, Braze, DocuSign, Trustpilot and Atlassian Confluence.

What is Haypp Group's email format?

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Haypp Group's email format typically follows the pattern of First.Last@hayppgroup.com. Find more Haypp Group email formats with LeadIQ.

When was Haypp Group founded?

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Haypp Group was founded in 2009.
Haypp Group logo

Haypp Group

RetailStockholm, Sweden201-500 Employees

The Haypp Group is a Stockholm-based retailer focused on transitioning customers from smoking to healthier, smoke-free alternatives, drawing on its Scandinavian origins and extensive e-commerce experience to operate at a global scale. The company manages ten e-commerce brands and serves customers in more than seven countries, reaching more than 790,000 consumers. With origins in Scandinavia, it has leveraged its e-commerce leadership to pursue a global footprint. Based in Stockholm, the company maintains a workforce described as hundreds.

In 2025, Haypp Group launched its retail media capabilities on Kevel's Retail Media Cloud.

Section iconCompany Overview

NAICS Code
44-45 - Retail Trade
Founded
2009
Employees
201-500

Section iconFunding & Financials

  • $250M - $500M

    Haypp Group's revenue is estimated to be in the range of $250M - $500M

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