Financing Partnerships Hayward has actively expanded financing options for contractors through a rewards program and partnerships with HFS Financial, presenting a sales angle to offer flexible financing to pool professionals and end customers.

Contractor Engagement Recent contractor-focused initiatives and participation in partner events indicate a strong channel strategy; sales opportunities exist in growing contractor networks, training, and co-marketing with pool installers and service providers.

Sustainable Upsell With a focus on energy-efficient and sustainable pool equipment and IoT-enabled control via SmartPad, there is room to upsell premium energy-saving components, smart monitoring services, and maintenance plans to commercial and residential buyers.

Strategic Partnerships Active collaboration with industry groups like the Pool & Hot Tub Alliance and charitable initiatives signal opportunities to co-brand, sponsor training, or offer bundled solutions to organizations prioritizing safety, education, and sustainability.

Cross-Sell Potential Hayward’s diversified portfolio across residential pool equipment and industrial thermoplastic valves through Hayward Flow Control creates a path to cross-sell to adjacent markets such as commercial facilities, water features, and process control applications.