Insights

BluePlan Synergy HealthNow NY was acquired by Highmark in 2021, placing it within a larger Blue Cross Blue Shield ecosystem. This creates cross-sell opportunities to employer groups, provider networks, and access to broader plan designs and digital health tools.

Regional Growth With a strong upstate New York presence and a substantial revenue base, there is a clear opportunity to pursue large employer benefits deals, population health programs, and cost containment initiatives tailored to regional employers and providers.

Digital Interoperability HealthNow's emphasis on improving care quality and adoption of electronic medical records and health information exchanges signals demand for interoperability, data analytics, patient engagement platforms, and integrated care programs that can be bundled with health plans.

Talent and Partnerships Recent leadership changes around enterprise talent suggest potential needs in talent management, training, and engagement services for HealthNow and its provider network, presenting opportunities for HR solutions linked to performance and retention.

Tech Modernization The existing technology stack includes legacy systems alongside modern tools like BenefitFocus, indicating opportunities to modernize benefits administration, CRM, and data integrations through cloud solutions and APIs with health IT partners.

Similar companies to HealthNow New York Inc.

HealthNow New York Inc. Tech Stack

HealthNow New York Inc. uses 8 technology products and services including Microsoft PowerPoint, Microsoft Excel, Microsoft Outlook, and more. Explore HealthNow New York Inc.'s tech stack below.

Microsoft PowerPoint
Editors
Microsoft Excel
Editors
Microsoft Outlook
Email
IBM Lotus Notes
Enterprise
Lightbox
Javascript Libraries
jQuery UI
Javascript Libraries
Microsoft Word
Office Suites
BenefitFocus
Payroll Management And Benefits Administration

Media & News

HealthNow New York Inc.'s Email Address Formats

HealthNow New York Inc. uses at least 2 format(s):

HealthNow New York Inc. Email Formats	Example	Percentage
Last.First@healthnow.org	Doe.John@healthnow.org	52%
First.Last@healthnow.org	John.Doe@healthnow.org	45%
LastFirst@healthnow.org	DoeJohn@healthnow.org	3%
Last.First@healthnowny.com	Doe.John@healthnowny.com	83%
First.Last@healthnowny.com	John.Doe@healthnowny.com	11%
FLast@healthnowny.com	JDoe@healthnowny.com	4%
First_Last@healthnowny.com	John_Doe@healthnowny.com	2%

Frequently Asked Questions

Where is HealthNow New York Inc.'s headquarters located?

HealthNow New York Inc.'s main headquarters is located at 257 West Genesee Street Buffalo, New York 14202 United States. The company has employees across 1 continents, including North America.

What is HealthNow New York Inc.'s phone number?

You can contact HealthNow New York Inc.'s main corporate office by phone at

+1-716-887-****

. For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is HealthNow New York Inc.'s official website and social media links?

HealthNow New York Inc.'s official website is healthnowny.com and has social profiles on LinkedIn.

What is HealthNow New York Inc.'s NAICS code?

HealthNow New York Inc.'s NAICS code is 524 - Insurance Carriers and Related Activities.

How many employees does HealthNow New York Inc. have currently?

As of June 2026, HealthNow New York Inc. has approximately 639 employees across 1 continents, including North America. Key team members include Chief Executive Officer And Principal Trainer: S. B.Chief Financial Officer Medicare Operations: G.Vice President Network Management: B. H.. Explore HealthNow New York Inc.'s employee directory with LeadIQ.

What industry does HealthNow New York Inc. belong to?

HealthNow New York Inc. operates in the Insurance industry.

What technology does HealthNow New York Inc. use?

HealthNow New York Inc.'s tech stack includes Microsoft PowerPointMicrosoft ExcelMicrosoft OutlookIBM Lotus NotesLightboxjQuery UIMicrosoft WordBenefitFocus.

What is HealthNow New York Inc.'s email format?

HealthNow New York Inc.'s email format typically follows the pattern of Last.First@healthnow.org. Find more HealthNow New York Inc. email formats with LeadIQ.

HealthNow New York Inc.

Q: How many employees does HealthNow New York Inc. have currently?

HealthNow New York Inc. has approximately 639 employees.

Q: What technology does HealthNow New York Inc. use?

HealthNow New York Inc.'s tech stack includes BenefitFocus, Microsoft, Microsoft PowerPoint, Microsoft Outlook, IBM Lotus Notes.

Q: What is HealthNow New York Inc.'s NAICS code?

HealthNow New York Inc.'s NAICS code is 524 (Insurance Carriers and Related Activities).

InsuranceNew York, United States501-1000 Employees

HealthNow New York Inc. is a health insurance provider based in Buffalo, New York, serving members across upstate New York. It operates as an independent licensee within the BlueCross BlueShield network. In March 2021, Highmark Health completed the acquisition of HealthNow New York. 

The company focuses on expanding access to care, helping members understand and optimize their benefits, and supporting healthier lifestyles through collaborations with members, providers, and third-party partners. It works with physicians and hospitals to improve the quality of care, manage costs, support preventive and evidence-based medicine, and promote the use of electronic medical records and health information exchanges. Overall, the organization aims to simplify doing business with insurers and advance health outcomes for its upstate New York members.