Strategic Acquisition Heggerty's recent acquisition of Literably indicates a strategic move to enhance their literacy assessment capabilities, presenting an opportunity to offer integrated assessment solutions and expand product offerings to schools and districts.

Curriculum Expansion The launch of the Bridge to Writing curriculum demonstrates Heggerty's focus on broadening its educational impact, suggesting potential for sales of supplementary writing resources and professional development services.

Digital Platform Adoption With the introduction of myHeggerty, an online platform for curriculum support and assessments, there is a clear opportunity to upsell digital tools, subscription services, and ongoing support packages to schools seeking remote and blended learning solutions.

Market Growth Operating within the primary and secondary education sector at a revenue range of up to $10 million, Heggerty's steady growth and recent innovations signal a receptive market for additional curricular and assessment product sales.

Research-Based Offerings Heggerty's focus on research-based literacy curricula positions them as a trusted provider, making them an ideal partner for educational institutions prioritizing evidence-based instructional solutions and targeted professional development.