Partnership Opportunities Her Campus Media has a track record of successful partnerships with major brands such as Cerave, Sallie Mae, and Aussie Hair Care. Leveraging this network can open doors for mutually beneficial collaborations and sponsorship deals.
Innovative Platforms The launch of platforms like the internship finder and the business plan competition showcases Her Campus Media's commitment to creating engaging opportunities for Gen Z. Selling ad space or sponsored content on these platforms can be a lucrative avenue for advertisers looking to target this demographic.
Recognition for Innovation Being named one of Fast Company’s World’s Most Innovative Companies for 2021 positions Her Campus Media as a leader in the industry. Highlighting this recognition in sales pitches can boost credibility and attract clients seeking cutting-edge solutions and marketing strategies.
Acquisition Strategy The acquisition of Spoon University demonstrates Her Campus Media's growth strategy. This expansion provides a broader audience reach and potential cross-promotional opportunities. Leveraging this diverse portfolio can enhance sales prospects by offering clients various advertising channels.
Focus on Gen Z With properties dedicated to Gen Z like Her Campus and Spoon University, there is a unique opportunity for companies targeting this demographic to advertise products and services directly to their audience. Leveraging Her Campus Media's specialized platforms can lead to more effective marketing campaigns and increased brand awareness among college students and Gen Z.
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348$10M$50MHer Campus Media uses 8 technology products and services including comScore, Chartbeat, Typekit, and more. Explore Her Campus Media's tech stack below.
| Her Campus Media Email Formats | Percentage |
| FirstLast@hercampus.com | 55% |
| First.Last@hercampus.com | 37% |
| First@hercampus.com | 4% |
| FirstLas@hercampus.com | 1% |
| Last@hercampus.com | 1% |
| FirstL@hercampus.com | 1% |
| FirstMiddleLast@hercampus.com | 1% |
| FirstLast@hercampusmedia.com | 53% |
| First.Last@hercampusmedia.com | 37% |
| FLast@hercampusmedia.com | 7% |
| First@hercampusmedia.com | 3% |
Technology, Information and InternetMassachusetts, United States1001-5000 Employees
Her Campus Media is the #1 media portfolio for college students and Gen Z. Our properties include Her Campus, Spoon University, College Fashionista, the InfluenceHer Collective, and Generation Hired!
Company Overview
Media & News
Funding & FinancialsHer Campus Media has raised a total of $50K of funding over 1 rounds. Their latest funding round was raised on Oct 24, 2011 in the amount of $50K.
Her Campus Media's revenue is in the range of $10M$50M
Funding & FinancialsHer Campus Media has raised a total of $50K of funding over 1 rounds. Their latest funding round was raised on Oct 24, 2011 in the amount of $50K.
Her Campus Media's revenue is in the range of $10M$50M
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