Growing Market Presence Heritage Senior Living operates over 15 communities across Wisconsin, serving more than 1500 residents with a workforce of over 700 employees, indicating a strong regional presence and a substantial customer base within the senior living sector.

Leadership & Expansion Recent leadership appointments, including hiring a vice president of asset management and regional directors, suggest ongoing efforts to expand operations and optimize asset utilization, presenting opportunities for services and solutions that support growth and operational efficiency.

Innovative Care Technologies Partnerships like the one with the University of Wisconsin-Milwaukee for telehealth and mHealth platforms, along with the deployment of fall management solutions, highlight a commitment to integrating advanced health tech—selling opportunities in telehealth, remote monitoring, and digital health solutions.

Financial Scalability With revenues estimated between 25 and 50 million dollars and a sizable workforce, Heritage Senior Living is positioned as a key regional player, offering potential for tailored health care products, equipment, and operational support services designed for mid-sized senior care providers.

Industry Partnerships Collaborations with tech providers like Dele Health and strategic hires in food, hospitality, and operations suggest a focus on enhancing resident satisfaction and care quality, opening doors for sales in hospitality management solutions, resident engagement tools, and care enhancement products.