Expansion into new locations Herschel Supply Co has recently opened new stores in Calgary, Canada, and New York City, USA, showcasing its commitment to expanding its physical footprint. This expansion presents an opportunity for sales development professionals to target these new locations and capitalize on the increased brand presence in these markets.
Product collaboration with entertainment By collaborating with popular entertainment franchises like The Simpsons, Herschel Supply Co has demonstrated a successful strategy in attracting customers through unique and playful collections. Sales development representatives can leverage these partnerships to tap into the fanbase of these franchises and drive sales through exclusive product offerings.
Tech-savvy marketing strategies Utilizing advanced technologies such as Google Analytics and social media platforms like Facebook, Herschel Supply Co engages in data-driven marketing strategies. Sales professionals can leverage this tech-savvy approach to target and personalize outreach to potential customers, maximizing conversion rates and sales opportunities.
High-quality holiday collection releases With the launch of Holiday 2018 Collection and a dedicated Valentine's Day gift guide, Herschel Supply Co consistently introduces high-quality seasonal offerings. Sales development teams can capitalize on these special collections by promoting them as exclusive and limited-edition products, creating urgency and driving sales during peak shopping seasons.
Competitive positioning and market segments Being positioned alongside similar companies like Peak Design and Rains, Herschel Supply Co operates within a competitive market segment targeting customers with a penchant for design-driven lifestyle products. Sales professionals can differentiate Herschel's offerings by emphasizing the brand's unique design aesthetic and quality craftsmanship, appealing to discerning customers seeking premium products.
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92$10M$50MHerschel Supply Company uses 8 technology products and services including Google Analytics, Crazy Egg, AngularJS, and more. Explore Herschel Supply Company's tech stack below.
| Herschel Supply Company Email Formats | Percentage |
| First.Last@herschelsupply.com | 85% |
| First@herschelsupply.com | 10% |
| LF@herschelsupply.com | 2% |
| FL@herschelsupply.com | 3% |
Retail Apparel and FashionBritish Columbia, Canada201-500 Employees
Founded in 2009 by brothers Jamie and Lyndon Cormack, Herschel Supply Co. adopted the name of the small town where three generations of their family were raised. Headquartered in Vancouver, Herschel Supply Co. designs and manufactures the finest quality backpacks, bags, travel goods, apparel and accessories for everyday explorers around the world.
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Funding & FinancialsHerschel Supply Company's revenue is in the range of $10M$50M
Funding & FinancialsHerschel Supply Company's revenue is in the range of $10M$50M
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