Herschend Family Entertainment

Entertainment ProvidersGeorgia, United States501-1000 Employees

Herschend Family Entertainment is a Georgia-based entertainment provider and the largest family-owned operator of themed attractions in North America, with a portfolio of more than 40 family brands. The company focuses on creating experiences that bring families together across its parks and venues, supported by a workforce described as hosts who deliver hospitality at scale. It serves about 20 million guests annually, reflecting its scale within the themed entertainment industry.

The company traces its origins to a family discovery in an Ozark Mountain cave more than 75 years ago and is headquartered in Peachtree Corners, Georgia. In 2025, Herschend expanded its portfolio through acquisitions, including Palace Entertainment, signaling ongoing growth in its North American footprint.

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