Market leadership Heureka cz/sk is a leading European price comparison and shopping guidance platform with presence across 9 countries including the Czech Republic and Slovakia. This strong market position, high brand recognition, and weekly user reach of up to 4.5 million users indicate an attractive audience for advertisers and e-commerce partners.

Tech stack Adopting a diversified tech stack (Microsoft Advertising, Salesforce, Power BI, SEMrush, Hotjar, Mautic, Screaming Frog, Piwik PRO) suggests readiness for integrated marketing automation, data-driven performance campaigns, SEO analytics, and personalized user journeys, enabling partner campaigns with measurable ROAS.

Growth readiness A multi-office footprint (Prague, Liberec, Plzeň, Brno) with a startup-esque culture signals scalability and distributed access to regional markets, making it feasible to tailor campaigns by geography and leverage local success stories for regional sales opportunities.

Recent recognition Product of the Year award in 2025 and an industry evaluation initiative across categories positions Heureka as a trusted influencer in product discovery, which can be leveraged in co-marketing, sponsored content, and partner collaborations to boost credibility and conversion.

Monetization potential Current revenue is under 1 million, suggesting a target for growth via expanded advertiser packages, performance-based advertising, or premium listings. A focused outreach to e-commerce brands seeking high-intent traffic and category-wide visibility could yield scalable W2W partnerships.