Global standards High-Purity Standards is an internationally recognized manufacturer of analytical standards and certified reference materials with global customers across municipalities, research labs, colleges, mining operations, chemical and pharmaceutical producers. This suggests strong demand for high-purity reference materials and potential cross-sell of ISO Guide 34 compliant products.

Custom blends Approximately half of the business is in the preparation of custom blends and difficult-to-prepare special mixtures, presenting a clear sales opportunity for bespoke reference materials, project-based solutions, and longer-term service agreements for institutions with unique analytical needs.

Expanded organics Expansion of the Organics lab indicates capacity to fulfill growing demand for organic reference materials and complex matrices, creating potential for upsell of new matrix-specific standards and accelerated lead times for customers in organic analytics.

Quality certifications Ongoing strong quality program with ISO 9001, ISO/IEC 17025 and ISO Guide 34 certifications provides buyer confidence for procurement contracts and government or regulated industry bids, suggesting targeting of customers requiring rigorous quality compliance.

WBENC recognition WBENC certification as a Women’s Business Enterprise can be leveraged in supplier diversity programs and corporate procurement pathways, opening opportunities with larger enterprises prioritizing diverse suppliers.