Plant-based Growth Target retailers and distributors specializing in plant-based and allergen-free foods, highlighting Hilary's Eat Well as a fast-growing, capital-backed option with a diverse range of plant-based products and strong consumer health positioning.

Allergen Free Niche Leverage the allergen-free product line to pursue partnerships with schools, hospitals, and foodservice providers seeking safe, inclusive menus, backed by a track record of real-ingredient recipes and product variety.

Growth Capital Proof Use the recent growth funding from VG Growth Partners as a selling point to accelerate conversations with potential retailers and co-packers, emphasizing financial backing for scale, marketing, and distribution expansion.

Omnichannel Readiness Highlight the existing tech stack (Shopify, WordPress, Klaviyo, Google Ads, Facebook Pixel) to prospective partners as evidence of robust e-commerce, CRM, and digital marketing capabilities that can support co-branded campaigns and direct-to-consumer initiatives.

Comparable Growth Position Hilary's alongside mid-sized plant-based brands with similar employee counts and revenue ranges to identify parallel distributors and retailers already comfortable with smaller, agile suppliers, opening pathways for entry into regional accounts.