Renovation Growth HMA Mortgage has launched Renovation Lending Division and Makeover Mortgage Product Suite, signaling a strategic push into renovation financing. This opens up sales opportunities with renovation contractors, home improvement retailers, interior designers, and homeowners looking to upgrade, with co-marketed loan options to drive new loan flow.

Relocation Expansion The Trade-In Mortgage program was launched across 20 states through a Calque partnership, enabling buyers to move before selling. This creates demand among relocation channels—corporate HR, relocation management firms, and national broker networks—offering joint campaigns, preferred pricing, and streamlined referrals.

Referral Engine HMA relies entirely on referrals and maintains relationships with Realtors, Attorneys, Insurance Agents, and Financial Planners. To accelerate growth, build a formal partner program with onboarding, co-branded marketing, incentives, and a partner dashboard to track and optimize referrals.

Product Breadth The lending mix covers conventional, government, new construction, investment/commercial, and portfolio lending. This breadth enables outreach to builders, developers, and real estate investors for construction and investment financing, and supports cross-sell across multiple loan types with partner institutions.

Credibility Footprint Awarded as a 5 Star Mortgage Professional and BBB-accredited, HMA also maintains a broad multi-state licensing footprint and NMLS presence. These credentials and licenses underpin credibility with partners and enable scalable, cross-market collaborations across states.