Hobbs/Herder Advertising Employee Directory

Marketing ServicesCalifornia, United States11-50 Employees

Hobbs/Herder Advertising operated in the marketing services sector with a focus on personal branding for professional service providers. Founded in 1986 and based in Santa Ana, California, the firm positioned itself as specialists in building a marketing-driven business around an individual’s personal brand, offering guidance to clients seeking to align their professional identity with their marketing strategy. The company served a professional services audience, aiming to address challenges related to personal branding and client development within a marketing framework. The organization was located in California and operated as a boutique agency with a relatively small to mid-sized team; it ceased operations in 2015 when the founders Greg Herder and Don Hobbs ended their partnership. A recent development note is its historical closure following the dissolution of the partnerships, with the business previously known for its emphasis on personal branding within the marketing ecosystem.

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