Insights

Expansion Momentum HobbyTown is actively expanding with multiple new corporate stores in Texas (Houston, Pearland, Spring) in 2025–2026, signaling ongoing growth and a demand spike for inventory, fixtures, and localized marketing partnerships.

Franchise Support The corporate team in Lincoln supports a nationwide network of over 100 locally owned stores, presenting opportunities to supply franchise-focused merchandising programs, training materials, and scalable promotions that resonate with hobbyists.

Product Portfolio Catalog spans radio control, models, games, puzzles, and science kits, creating cross-sell and bundle opportunities for complementary categories, STEM education partnerships, and seasonal hobby kits.

Digital & Payments Tech stack includes AdRoll, Microsoft Advertising, Amazon Web Services, and multiple payment options (Amazon Pay, PayPal), indicating readiness for digital marketing partnerships, retargeting deals, and enhanced e-commerce collaboration.

Community & Youth Partnerships with schools (Lincoln Public Schools prizes) and family-oriented events suggest potential for sponsorship deals, educator discounts, and loyalty programs targeting students and families.

Similar companies to HobbyTown

HobbyTown Tech Stack

HobbyTown uses 8 technology products and services including AdRoll, Microsoft Advertising, Amazon Web Services, and more. Explore HobbyTown's tech stack below.

HobbyTown's Email Address Formats

HobbyTown uses at least 4 email formats:
HobbyTown Email FormatsExamplePercentage
FirstL@hobbytown.comJohnD@hobbytown.com
83%
Last@hobbytown.comDoe@hobbytown.com
8%
FirstLast@hobbytown.comJohnDoe@hobbytown.com
5%
First@hobbytown.comJohn@hobbytown.com
4%

Frequently Asked Questions

What is HobbyTown's phone number?

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You can contact HobbyTown's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is HobbyTown's official website and social media links?

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HobbyTown's official website is hobbytown.com and has social profiles on LinkedIn.

How much revenue does HobbyTown generate?

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As of August 2026, HobbyTown's annual revenue is estimated to be $100M - $250M.

What is HobbyTown's NAICS code?

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HobbyTown's NAICS code is 44-45 - Retail Trade.

How many employees does HobbyTown have currently?

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As of August 2026, HobbyTown has approximately 346 employees across 2 continents, including North America and Europe. Key team members include Vice President Of Operations: L. R., Vice President Of Operations: M. R. and President: A. H. Explore HobbyTown's employee directory with LeadIQ.

What industry does HobbyTown belong to?

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HobbyTown operates in the Retail industry.

What technology does HobbyTown use?

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HobbyTown's tech stack includes AdRoll, Microsoft Advertising, Amazon Web Services, Cookiebot, Heap, Amazon Pay, PayPal and Vimeo.

What is HobbyTown's email format?

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HobbyTown's email format typically follows the pattern of FirstL@hobbytown.com. Find more HobbyTown email formats with LeadIQ.

When was HobbyTown founded?

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HobbyTown was founded in 1980.
HobbyTown logo

HobbyTown

RetailNebraska, United States201-500 Employees

HobbyTown operates as a specialty retail network focused on hobbies, offering products for radio-controlled vehicles, model kits, games, puzzles, and science education. The business supports a nationwide franchise system from its Lincoln, Nebraska headquarters, providing retail solutions, merchandising expertise, and marketing programs to align store and online experiences. Founded in 1980, the company emphasizes hands-on activities that encourage creativity and exploration.

The customer base includes hobbyists of all ages and families seeking engaging, educational activities, served by locally owned stores across the United States. In 2026, HobbyTown announced plans to open new stores in Spring and the greater Houston area, including The Woodlands and Katy, Texas, signaling ongoing expansion of its retail network. The organization works with store owners and vendors to deliver consistent customer experiences across channels.

Section iconCompany Overview

Phone number
NAICS Code
44-45 - Retail Trade
Founded
1980
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    HobbyTown's revenue is estimated to be in the range of $100M - $250M

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