Niche Catalyst Consulting HoekstraTrading LLC operates a refinery catalyst consulting and a multi-client catalyst testing program, presenting a direct opportunity to upsell advanced catalyst testing services, benchmarking reports, and preference for preferred suppliers to refinery operators seeking efficiency gains.

Open Market Testing The company sponsors the industry’s only open market, multi-client catalyst testing program, suggesting potential partnerships with catalyst manufacturers, refinery groups, and feedstock suppliers looking to validate catalysts at scale and accelerate commercialization.

Independent Benchmarking Annual Independent Catalyst Test Report used by multiple clients provides a ready-made channel for cross-selling data analytics, performance benchmarking, and subscription-based insights to refineries aiming to optimize catalyst selection and reduce costs.

Lean Organization With a small team and revenue in the low to mid millions, there is appetite for scalable, low-friction solutions such as digital marketing, partner programs, and outsourced sales to accelerate client acquisition in the refining sector.

Tech-enabled Growth Existing tech stack including WordPress, Matomo, and cloud identity tools indicates readiness for digital engagement, lead capture, and analytics-driven outreach to target refineries, catalyst suppliers, and investment partners.