Diverse Brand Portfolio Multi-brand and large-used inventory: Holiday Automotive represents Chevrolet, Buick, GMC, Cadillac, Ford, Mazda, plus a substantial Holiday Budget Center with hundreds of budget used vehicles. This breadth supports cross-brand upsell opportunities, CPO programs, and a one-stop purchase journey that can increase average deal size and customer lifetime value.

Aftermarket Capabilities Comprehensive service footprint includes certified vehicle service departments, a full body shop, and a full-service detailing department. This enables aftersales packages, service contracts, fleet maintenance programs, and warranty work to boost retention and provide recurring revenue.

Awarded Trust Recent USA TODAY Top Workplaces awards (2025 and 2026) and Ford President’s Award for four consecutive years signal durable reliability and customer trust. Leverage this reputation to pursue fleet and corporate sales, local partnerships, and favorable financing terms with lenders and OEMs.

Regional Footprint Based in Fond du Lac, Wisconsin with multiple stores and a long family-owned history since 1959, Holiday Automotive has a strong regional presence. This positions the dealer for local fleet procurement, corporate sponsorships, and expansion opportunities in nearby markets using its cross-brand and cross-service platform.

Tech Enabled Marketing A modern tech stack including iCIMS, Clarivoy, Stripe, Angular, Hotjar, Web Vitals and HTTP/3 indicates capabilities in data-driven marketing, streamlined financing, and a superior online-to-offline sales experience. Opportunities exist to co-market, generate high-quality leads, and integrate financing/product offers for faster sales cycles.