New Product Launches Holley has recently launched innovative products like the Holley Terminator X Max electronic fuel injection kit and the Bluetooth module for Sniper 2 Electronic Fuel Injection, presenting opportunities for upselling and cross-selling to existing and new customers.
Expanding Leadership Team Holley has hired key executives like a Senior Vice President of Operations, Chief Information Officer, Senior Vice President of Safety and Electronics Product Categories, and a Senior Vice President of Sales, indicating potential areas for tailored B2B sales strategies based on new leadership initiatives.
Acquisitions and Asset Sales Holley has sold assets to Moser Engineering and undergone a robust M&A process, which may suggest potential partnership or collaboration opportunities for business development through leveraging existing relationships and networks.
Market Disruption & Innovation Focus Holley's disruption in the performance aftermarket category, focus on innovation, and putting the enthusiast consumer first can be used as key talking points in sales pitches to differentiate their offerings and attract customers looking for unique and cutting-edge automotive products.
Tech Stack & Market Trends Understanding Holley's tech stack with technologies like Preact, Microsoft, and PHP can provide insights into their digital capabilities, allowing sales development representatives to tailor tech-savvy solutions and services catering to the company's technological preferences and industry trends.
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