Insights

High Market Reach HomeBuddy attracts nearly 6 million visitors monthly, indicating a vast potential customer base for contractors and service providers seeking to expand their client portfolios in the home improvement sector.

Exclusive Lead Generation The platform offers 100% exclusive leads to contractors, creating strong opportunities for sales teams to promote premium service packages or upsell value-added solutions to high-quality, guaranteed prospects.

Strategic Acquisitions With QuinStreet planning to acquire HomeBuddy for $190 million, there is a clear move towards consolidating and expanding digital marketing capabilities, suggesting opportunities for partnership or co-marketing within the growing home improvement tech ecosystem.

Growing Revenue Potential HomeBuddy's revenue range of $500 million to 1 billion signals a mature and profitable platform, making it an attractive target for solutions aimed at scaling operations, optimizing lead conversion, or enhancing customer engagement.

Technology Integration The platform's use of advanced tools such as SQL, Selenium, and integration with LeadConduit positions it as a forward-looking company receptive to innovative technological solutions that could further improve lead management, analytics, or automation services.

HomeBuddy Tech Stack

HomeBuddy uses 8 technology products and services including LiveIntent, Quora Pixel, SimilarWeb, and more. Explore HomeBuddy's tech stack below.

  • LiveIntent
    Advertising
  • Quora Pixel
    Analytics
  • SimilarWeb
    Analytics
  • Airbyte
    Data Integration
  • SQL
    Database
  • Font Awesome
    Font Scripts
  • Selenium
    Frameworks And Libraries
  • Next.js
    Javascript Frameworks

HomeBuddy's Email Address Formats

HomeBuddy uses at least 2 format(s):
HomeBuddy Email FormatsExamplePercentage
First.Last@sirenltd.comJohn.Doe@sirenltd.com
82%
First@sirenltd.comJohn@sirenltd.com
13%
First.MiddleLast@sirenltd.comJohn.MichaelDoe@sirenltd.com
3%
First.L@sirenltd.comJohn.D@sirenltd.com
2%
First.Last@homebuddy.comJohn.Doe@homebuddy.com
100%

Frequently Asked Questions

Where is HomeBuddy's headquarters located?

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HomeBuddy's main headquarters is located at 47 Churerstrasse Pfäffikon sz, Schwyz 8808 Switzerland. The company has employees across 5 continents, including EuropeNorth AmericaAsia.

What is HomeBuddy's official website and social media links?

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HomeBuddy's official website is homebuddy.com and has social profiles on LinkedIn.

What is HomeBuddy's NAICS code?

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HomeBuddy's NAICS code is 5418 - Advertising, Public Relations, and Related Services.

How many employees does HomeBuddy have currently?

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As of April 2026, HomeBuddy has approximately 166 employees across 5 continents, including EuropeNorth AmericaAsia. Key team members include Chief Executive Officer: N. V. L.Coo Homebuddy: A. V. D. H.Vice President Of Sales, Acquisition Based Exit Planned In 2026: J. C.. Explore HomeBuddy's employee directory with LeadIQ.

What industry does HomeBuddy belong to?

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HomeBuddy operates in the Marketing Services industry.

What technology does HomeBuddy use?

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HomeBuddy's tech stack includes LiveIntentQuora PixelSimilarWebAirbyteSQLFont AwesomeSeleniumNext.js.

What is HomeBuddy's email format?

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HomeBuddy's email format typically follows the pattern of First.Last@sirenltd.com. Find more HomeBuddy email formats with LeadIQ.

HomeBuddy

Marketing ServicesSchwyz, Switzerland51-200 Employees

HomeBuddy is an online home improvement platform connecting homeowners with local, verified contractors which welcomes close to 6,000,000 visitors a month, growing month over month! 

Why homeowners choose HomeBuddy for home improvement projects:
When homeowners use HomeBuddy and request a home improvement service, they are matched directly with local contractors. Our goal is to make it simple for homeowners and contractors to connect.

Why contractors partner with HomeBuddy to grow their business:
HomeBuddy provides exclusive and sustainable customer generation for medium to large size companies including Fortune 5000s in the home improvement industry. With thousands of leads generated every day, HomeBuddy can send a consistent volume of new customers to partners. All HomeBuddy leads and appointments are 100% exclusive to a single contractor, there are no old or shared leads.

With global staff and headquarters in Switzerland, HomeBuddy has a strong and successful track record of driving customer acquisition throughout the United States. We’ve experienced double-digit growth year-after-year as more partners take advantage of our home improvement industry expertise as well as effective and reliable services.

HomeBuddy was previously known as Siren Group AG [rebranded in June 2023].

Section iconCompany Overview

Headquarters
47 Churerstrasse Pfäffikon sz, Schwyz 8808 Switzerland
NAICS Code
5418 - Advertising, Public Relations, and Related Services
Employees
51-200

Section iconFunding & Financials

  • $500M$1B

    HomeBuddy's revenue is estimated to be in the range of $500M$1B

Section iconFunding & Financials

  • $500M$1B

    HomeBuddy's revenue is estimated to be in the range of $500M$1B

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