Sustainable B2B Edge HONEST CATCH operates a B2B platform in Retail and HoReCa and a B2C e-commerce shop, offering 300+ sustainable seafood products. This positions them as a one-stop, highly curated supplier for restaurants, hotels, and retailers seeking transparent, responsibly sourced seafood across Europe.

Exclusive Supplier Network As an exclusive distributor of carefully selected global seafood brands with established recognition, HONEST CATCH can help potential partners enhance their product mix with premium, branded offerings that differentiate their menus and counters.

European Footprint Headquartered in Munich with a focus on the DACH region, HONEST CATCH leverages strong European market knowledge and logistics to support regional restaurants and retailers seeking reliable, high-quality seafood supply amid fragmented global chains.

Growth Leadership Recent leadership change with a new CEO and co-shareholder indicates a strategic pivot and growth ambition, suggesting opportunities for sales engagements around expanded product categories, distribution capabilities, and potential channel partnerships.

Digital & Brand Readiness A tech stack that includes WooCommerce, Shopify, and a B2B platform, plus active social and digital presence, signals readiness for scalable sales collaborations, co-marketing, and joint campaigns with seafood brands or hospitality clients seeking digital procurement solutions.