Audio Analytics Growth Horizon Next has launched an enhanced audio analytics service in partnership with ArtsAI, signaling a focus on measurable audio and radio performance. This presents a sales opportunity to offer advanced attribution, cross-platform measurement, and transparent reporting for clients investing in audio/video campaigns.

D2C Expertise SharkNinja selected Horizon Next for its D2C focus and ability to drive retail sales. Use this to target other D2C brands seeking smarter performance media, retailer optimization, and breakthrough category growth through efficient strategies.

Cross-Platform Measurement Horizon Next is developing proprietary cross-platform audio measurement with ArtsAI, implying readiness to sell integrated analytics solutions, cross-channel attribution dashboards, and unified reporting for media investments across channels.

Performance Media Focus With a client base including FanDuel and other performance-driven brands, there is continued demand for performance-centric media strategies, measurement, and optimization to maximize ROI in competitive markets.

Enterprise Tech Stack Utilizes a breadth of tech partners (The Trade Desk, KnowBe4, Cisco, Atlassian, JSON-LD, Priority Hints, AMD, TransUnion) that can be leveraged for integrated data, security, and automation solutions. This presents upsell opportunities for data enrichment, cybersecurity awareness training, and scalable ad tech integrations.