Professional Focus Target HORNBACH’s B2B professional and project customer base in Austria with enterprise-grade procurement solutions, trade account onboarding, and integrated project management tools to streamline bulk purchases and contractor workflows.

Price Leadership Leverage HORNBACH’s reputation as a price leader to position premium value-added services such as supplier financing, volume discounts, and loyalty programs that reward consistent, large-scale purchases for pro customers.

Tech Stack Offer integrations with SAP Hybris and Power BI to enable seamless e-commerce and data-driven purchasing insights; propose marketing tech partnerships and automation that align with their current stack.

Regional Growth Highlight expansion opportunities across Austria and neighboring European markets through tailored store formats and localized procurement support for pro builders, renovations, and contractor networks.

Service Excellence Position value through enhanced advisory, installation, and after-sales services that reinforce HORNBACH’s strong service reputation; propose onboarding programs, training, and maintenance bundles to deepen customer retention.