Premium decorative iron Target mid to high-end residential and commercial builders seeking distinctive stair balustrades and architectural ironwork. House of Forgings positions itself with unique wood and metal collections that appeal to designers and homeowners focusing on timeless elegance.

Global design relevance Leverage their worldwide design appeal and custom capabilities to pursue international or nationwide architectural firms and contractors needing bespoke staircase solutions and remodel kits.

Product innovation timing Capitalize on the MEGA Collection and Modern Remodel Tread & Riser Kits launches as catalysts for cross-selling opportunities with contractors upgrading stairs, foyers, and entryways in both new builds and renovations.

Digital and lead capture Utilize their WordPress site, contact forms, and analytics tooling to run targeted campaigns for cabinetmakers, builders, and interior designers focusing on decorative iron and wood staircase components.

Growth and partnerships With revenue in the mid eight figures and a lean employee base, pursue channel partnerships with fabricators, distributors, and design-build firms that can scale deliveries and offer House of Forgings products as a premium material solution.