Acquisition Potential Housell was recently acquired by Tiko, showcasing an opportunity to leverage Tiko's resources and clientele to drive new sales initiatives through the merged entity.

Investment Impact With investments from Aviv Ovadya and previous seed funding, Housell now has the financial backing to explore expansion opportunities and enhance its sales strategies for growth.

New Product Launch The introduction of Housell Flex Freemium presents a chance for sales teams to promote this free version of the subscription service and upsell premium features, tapping into a wider market.

Tech Integration Advantage Utilizing a tech stack that includes Microsoft Advertising, Google Analytics, and more, Housell has a technological edge that can be leveraged to tailor sales strategies and target audiences more effectively.

Competitive Landscape Alignment By analyzing similar companies like Spotahome and Vitrio, sales professionals can identify market trends, benchmark against competitors, and differentiate Housell's offerings to attract potential clients more efficiently.