Expansion Opportunities HPU is investing in campus infrastructure such as the new Tennis Center and is actively engaging with regional events (Educator Job Fair) and partnerships (Crosspoint Church). This signals potential for technology, fundraising, event management, and facility optimization solutions, as well as targeted donor CRM and event platforms.

Advancement Leadership Recent appointment of a new vice president for advancement suggests a reshaped fundraising strategy and donor engagement. This presents an opportunity to offer donor analytics, CRM enhancements, and personalized marketing automations to support major gifts, campaigns, and stewardship programs.

Digital Engagement HPU employs a modern tech stack including Adobe Experience Cloud, The Trade Desk, Drift, and Microsoft Azure. Opportunities exist to optimize digital marketing analytics, website personalization, and cross-channel campaign orchestration to improve recruitment, alumni engagement, and philanthropy channels.

Community & Mission With a focus on Christian liberal arts and strong student community, there is potential to offer mission-aligned partnerships, student-facing platforms, learning management enhancements, and servant-leadership programs that can be integrated with campus life and outreach initiatives.

Financial Scale Reported revenue in the mid-range for higher education institutions and a workforce size of 201-500 employees indicate a mid-size university customer. This supports a focus on scalable SaaS, cloud, and analytics solutions with favorable total cost of ownership and enterprise licensing models.