Insights

Comprehensive Event Platform Howler offers an end-to-end event management platform with ticketing, cashless payments, access control, event mapping, and mobile app integrations, providing a one-stop solution for event organizers seeking streamlined operations.

Growing Market Presence With a revenue range between 1 million and 10 million dollars and a specialized focus in the Events Services industry, Howler presents opportunities to expand its client base among mid-sized event organizers looking for reliable ticket and access management solutions.

Technological Innovation The company's adoption of advanced technologies such as RFID, mobile app development for COVID-19 screening, and cloud-based infrastructure positions it well to target clients seeking modern, contactless event solutions.

Health & Safety Focus Recent initiatives like the COVID-19 screening and contact-tracing app indicate Howler's ability to extend its platform to include health safety features, opening avenues for targeting organizations prioritizing safety and compliance at events.

Market Expansion Opportunities Competitively positioned among companies like Freshtix and TicketSource with a similar revenue scale, Howler can leverage its unique technological offerings to differentiate itself and capture more market share in the events management space.

Howler Tech Stack

Howler uses 8 technology products and services including Crazy Egg, Open Graph, Google Cloud, and more. Explore Howler's tech stack below.

  • Crazy Egg
    Analytics
  • Open Graph
    Content Management System
  • Google Cloud
    Infrastructure As A Service
  • Socket.io
    Javascript Frameworks
  • jQuery
    Javascript Libraries
  • Ruby
    Programming Languages
  • New Relic
    Real User Monitoring
  • Cowboy
    Web And Application Servers

Howler's Email Address Formats

Howler uses at least 1 format(s):
Howler Email FormatsExamplePercentage
First.Last@howler.co.zaJohn.Doe@howler.co.za
38%
Last@howler.co.zaDoe@howler.co.za
18%
First@howler.co.zaJohn@howler.co.za
7%
First.Last@howler.co.zaJohn.Doe@howler.co.za
37%

Frequently Asked Questions

Where is Howler's headquarters located?

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Howler's main headquarters is located at 157 Hyde Lane Hydepark Johannesburg, Gauteng 2196 South Africa. The company has employees across 4 continents, including AfricaEuropeNorth America.

What is Howler's official website and social media links?

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Howler's official website is howler.co.za and has social profiles on LinkedIn.

What is Howler's NAICS code?

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Howler's NAICS code is 56192 - Convention and Trade Show Organizers.

How many employees does Howler have currently?

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As of March 2026, Howler has approximately 149 employees across 4 continents, including AfricaEuropeNorth America. Key team members include Chief Executive Officer: S. E.Chief Happiness Officer: O. D.Head Of Client Operations: S. H.. Explore Howler's employee directory with LeadIQ.

What industry does Howler belong to?

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Howler operates in the Events Services industry.

What technology does Howler use?

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Howler's tech stack includes Crazy EggOpen GraphGoogle CloudSocket.iojQueryRubyNew RelicCowboy.

What is Howler's email format?

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Howler's email format typically follows the pattern of First.Last@howler.co.za. Find more Howler email formats with LeadIQ.

When was Howler founded?

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Howler was founded in 2014.

Howler

Events ServicesGauteng, South Africa51-200 Employees

Howler is the operating system for live experiences.

We power ticketing, e-commerce, access control, cashless payments, business intelligence, AI Assistant and a Super app into one integrated platform built for real-world scale. From festivals and sports events to venues and brand activations, Howler is designed to perform live, under pressure, and at volume.

Built and refined through live event operations, Howler is continuously tested and improved in market. Growth, reliability, and performance are designed into the system.

Howler helps organisers run better events, brands engage meaningfully, and fans move through experiences seamlessly.

Section iconCompany Overview

Headquarters
157 Hyde Lane Hydepark Johannesburg, Gauteng 2196 South Africa
NAICS Code
56192 - Convention and Trade Show Organizers
Founded
2014
Employees
51-200

Section iconFunding & Financials

  • $1M$10M

    Howler's revenue is estimated to be in the range of $1M$10M

Section iconFunding & Financials

  • $1M$10M

    Howler's revenue is estimated to be in the range of $1M$10M

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