HR and Associates, Inc.

Market ResearchIllinois, United States0-1 Employees

HR and Associates is a leading supplier of strategic location analysis, customer and market research. Since our founding in 1977, our business has been helping clients grow their brand by learning more about their trade areas, sales generators, customer characteristics, site characteristics, the competitive landscape, and sales encroachment. From study design and consultation to data analysis, interpretation and reporting, HR and Associates is ready to help you identify areas of opportunity and develop insight into your key customers. Through iPad® surveys or more traditional methods, HR and Associates conducts on-site research to gather real and meaningful customer and market information. We have a national and international reach through a network of dedicated survey interviewers, but we retain our small company mentality with our responsiveness and direct involvement in every step of our client’s projects. One of the most important single factors in a company’s profitable growth is selecting the best new sites for development. Our Impact Study measures same-store sales cannibalization and helps clients manage growth with fact-based site location analysis. Curious about the size and density of your trade areas? Our Trade Area Study can provide you with answers. If customer data is what you seek, we can develop a customized study to help you better understand your Customer Profile, who your customers are and how often and why they visit. Or let us custom design a study to answer your specific business and brand’s questions. Our highly dedicated staff is ready to design a study to turn your data into actionable insights.

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