Insights

Market Leadership Hööks is Scandinavia’s leading equestrian retailer with a broad multi-country footprint (Sweden, Norway, Denmark, Finland) and EU-wide e-commerce, signaling strong brand reach and cross-border sales opportunities.

Expansion & Reach Extensive store network plus online presence across Europe creates multiple touchpoints for promotions, loyalty programs, and omni-channel strategies to drive incremental revenue.

Tech & Analytics Adopting advanced planning and analytics tools (RELEX integration noted) and a modern tech stack (Azure, Qlik, Mautic, iCIMS) suggests openness to data-driven merchandising, forecasting, and marketing automation partnerships.

Revenue Scale Reported revenue in the sub‑to‑mid hundreds of millions with a sizable employee base indicates a mature, scalable operation that could benefit from efficiency solutions, supplier optimization, and enterprise-grade e-commerce tools.

Sustainability & Compliance Presence in multiple Nordic markets and emphasis on value-driven pricing presents opportunities for sustainability initiatives, ethical sourcing, and cross-border compliance solutions to support responsible growth.

Similar companies to Hööks

Hööks Tech Stack

Hööks uses 8 technology products and services including Microsoft Advertising, iCIMS, Qlik, and more. Explore Hööks's tech stack below.

Hööks's Email Address Formats

Hööks uses at least 2 email formats:
Hööks Email FormatsExamplePercentage
First.Last@hooks.seJohn.Doe@hooks.se
89%
Last@hooks.seDoe@hooks.se
11%

Frequently Asked Questions

What is Hööks's phone number?

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You can contact Hööks's main corporate office by phone at . For more prospecting data, LeadIQ has access to up-to-date and accurate contact information within our platform. Find, capture, and sync contact data to your CRM and sales tools in one click.

What is Hööks's official website and social media links?

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Hööks's official website is hooks.se and has social profiles on LinkedIn.

How much revenue does Hööks generate?

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As of August 2026, Hööks's annual revenue is estimated to be $100M - $250M.

What is Hööks's NAICS code?

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Hööks's NAICS code is 44-45 - Retail Trade.

How many employees does Hööks have currently?

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As of August 2026, Hööks has approximately 236 employees across 5 continents, including Europe, North America and Asia. Key team members include Chief Operations Officer: S. P. E., Chief Financial Officer: F. G. N. and Technical Head: L. A. Explore Hööks's employee directory with LeadIQ.

What industry does Hööks belong to?

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Hööks operates in the Retail industry.

What technology does Hööks use?

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Hööks's tech stack includes Microsoft Advertising, iCIMS, Qlik, Cookiebot, Microsoft 365, Mautic, Microsoft Azure and Vimeo.

What is Hööks's email format?

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Hööks's email format typically follows the pattern of First.Last@hooks.se. Find more Hööks email formats with LeadIQ.

When was Hööks founded?

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Hööks was founded in 1931.
Hööks logo

Hööks

RetailVästra Götaland, Sweden201-500 Employees

Hööks operates in the retail sector with a focus on equestrian sports, offering a broad range of products for riders, horses, and dogs at consistently low prices. It is described as Scandinavia's leading equestrian sports retailer and has a large network of stores across Sweden, Norway, Denmark, and Finland, complemented by online sales throughout the EU. The company is based in Borås, Västra Götaland, Sweden, and functions as a mid-sized retailer with a substantial presence in the Nordic and European markets.

In June 2021, Hööks Hästsport announced a partnership with RELEX Solutions to implement integrated forecasting, replenishment, and allocations for its stores, distribution center, and online channel. This development reflects the company's ongoing efforts to optimize retail planning across its multi-channel network.

Section iconCompany Overview

Phone number
Website
hooks.se
NAICS Code
44-45 - Retail Trade
Founded
1931
Employees
201-500

Section iconFunding & Financials

  • $100M - $250M

    Hööks's revenue is estimated to be in the range of $100M - $250M

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