Mainframe Security Leverage IBM Z platform security innovations such as zSecure Detection and Secret Manager to target enterprises with sensitive HR and payroll data, offering secure talent analytics and governance as a bundled solution.

Asset Lifecycle Position MAS and Maximo migrations as a context for integrating talent management with asset heavy lifecycles, helping asset heavy customers train and deploy maintenance teams while linking skills and certifications.

Recruitment Leadership Capitalize on IBM's Kenexa legacy in recruiting to win deals with large organizations seeking advanced end to end talent management and engaging social collaboration capabilities.

Enterprise Targeting Target large enterprises in manufacturing, technology and financial services with 1000 plus employees, leveraging IBM Smarter Workforce to deliver a cohesive HR tech stack and strong analytics.

AI Security Capitalize on the growing demand for AI driven workforce analytics and security, offering bundled solutions that combine predictive talent insights with robust security tooling for regulated industries.