Youth Partnerships Develop partnerships with local youth hockey and figure skating clubs, schools, and recreational leagues to drive group bookings, clinics, and long-term ice time commitments across the four-rink facility.

Events and Parties Increase revenue from private events, birthday parties, corporate outings, and school field trips by offering bundled event packages, catering, and extended-hours options leveraging multiple rinks.

Digital Booking Upgrade Leverage the existing technology stack to optimize online sales and customer engagement, introducing improved booking flows, dynamic pricing for peak times, loyalty programs, and retargeting to boost public skate sessions and lessons.

Sponsorship Opportunities Create monetization through on-site and digital sponsorships, rink naming rights, and advertising partnerships with local brands and equipment retailers, aligned with team programs and seasonal events.

Membership Programs Diversify income with structured skating lessons, clinics, summer camps, showcases, and membership or season-pass options to stabilize revenue and encourage repeat visits.