Sustainable Innovation Ice River Sustainable Solutions demonstrates a strong commitment to environmental sustainability by recycling 100% of their plastic and operating their own recycling facility, which offers opportunities to partner with like-minded organizations seeking eco-friendly packaging solutions or sustainability collaborations.

Market Positioning As a pioneering North American beverage company focused on environmentally responsible bottled water and eco-friendly packaging, Ice River appeals to conscious consumers and companies aiming to enhance their sustainability branding, creating opportunities for co-marketing and joint sustainability initiatives.

Growth and Expansion Following recent acquisition of Greenlid and with substantial revenue in the $50M to $100M range, Ice River shows significant growth potential; sales efforts can target expanding their eco-friendly product lines or increasing distribution channels in the sustainable packaging sector.

Industry Collaboration With their unique recycling infrastructure and partnerships in creating recycled PET packaging, there are opportunities to develop new product lines or supply chain solutions that leverage their recycling expertise and eco-friendly manufacturing processes.

Technology Utilization Using advanced analytics and digital marketing tools such as Google Analytics and Tag Manager, Ice River is well-positioned to identify market trends and customer preferences—offering avenues for tailored marketing partnerships or data-driven sales strategies.