Brand Collaborations ICUP Inc. partners with popular and iconic properties across music, publishing, film, and television, creating opportunities to co-brand products and expand licensing deals to reach targeted entertainment audiences.

Expanding Product Line With an ever-growing offering of popular products and original designs, there is potential to upsell complementary home goods and accessories to existing customers and leverage new product launches to attract new market segments.

Market Positioning Positioned as a leader in high-quality and trend-focused barware and home goods, ICUP can capitalize on market trends towards stylish, innovative, and functional products to increase retail partnerships and direct-to-consumer sales.

Customer Engagement ICUP’s focus on quality and design offers an opportunity to enhance customer loyalty programs, targeted marketing efforts, and exclusive collections that appeal to a dedicated customer base.

Growth Potential With revenue between $25M and $50M and a specialized product niche, there is significant scope for sales expansion through international markets, larger retail distribution channels, and strategic brand collaborations.