Idea Planet, powered by BDA

Advertising ServicesTexas, United States11-50 Employees

In July 2022, Idea Planet proudly became a part of the BDA family.
BDA is the full-service merchandise partner trusted by the world’s most iconic enterprise and sports brands. For nearly 40 years, they've crafted custom solutions with an unmatched range of capabilities. They invented The Merchandise Agency™ model, and continue to perfect it to serve clients.
We couldn't be more proud to be a part of their team.

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Idea Planet is a Marketing Innovations Company that uncovers “Consumer Inspired Ideas” and brings them to life through product, packaging and promotional innovation.

Our Mission:
-Build empathic relationships between brands and consumers via innovative packaging, product and promotion.
-Deliver relevant, actionable solutions to our Client Partners.
-Create a business culture that promotes collaboration and is creatively stimulating.
-Continually evolve our thinking – and look at challenges as opportunities.
-Recognize that success will come through teamwork, passion, innovation and flawless execution.

Specialties:

Consumer Insights 
OEM and Promotional Product Development
Packaging Innovation
Brand & Promotional Extensions
Interactive Merchandising
Entertainment Marketing & Product Licensing
Direct to Retailer Product Manufacturing

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