Global cashback reach iGraal operates in France, Germany, and Spain with a European member community of about 12 million shoppers and 4,000 active partner websites, presenting a broad potential network for cross-border affiliate and performance marketing partnerships.

B2B2C model leverage The company emphasizes a B to B to C approach, sharing revenue with customers and offering cashback as a performance-based solution, which can be pitched to brands seeking measurable customer acquisition and increased sales.

Trusted partner network With high brand partnerships including Booking.com, Nike, AliExpress, and Sephora and a 96% trust recommendation rate among partners, there is strong evidence to position iGraal as a reliable channel for brand visibility and customer growth.

Growth and resilience Despite the Covid-19 pandemic, iGraal reported about 30% growth in 2021, underscoring its resilience and potential for scalable performance marketing solutions to brands adapting to changing consumer shopping habits.

Tech-enabled performance A tech stack featuring JSON-LD, PHP, Google Tag Manager, and other web technologies supports scalable, trackable cashback campaigns, enabling sales teams to offer precise attribution, measurable ROI, and easy integration for partners.