Insights

Global Expansion Rakuten, the largest ecommerce company in Japan, is expanding globally, with operations in Asia, Western Europe, and the Americas. This provides an opportunity for sales professionals to explore new markets and audiences for partnership and growth.

Luxury Shopping Programs Rakuten is launching exclusive membership programs such as Rakuten+ for designer brands and an invite-only luxury shopping program. Sales professionals can leverage these new initiatives to target high-end consumers and luxury brands for collaborations and business development.

Technology Investments With recent investments in technology like launching RakutenAI-7B and new services like the 700 MHz service, Rakuten is poised for technological advancement. This presents an opportunity for sales reps to offer innovative tech solutions to Rakuten or collaborate on tech-related projects.

Financial Positioning Rakuten's strong financial position with revenues exceeding 1101.48 billion yen and recent investments in assets like stakes in Fortinet and Royalty Pharma signify stability and growth potential. Sales professionals can utilize this information to negotiate lucrative deals and partnerships with Rakuten.

Competitive Landscape By understanding Rakuten's competitive positioning against companies like eBay, Amazon, and Alibaba, sales teams can tailor their pitches to highlight Rakuten's unique offerings and advantages in the market. Identifying and leveraging these competitive edges can lead to successful sales strategies.

Rakuten Tech Stack

Rakuten uses 8 technology products and services including Google Ads, CockroachDB, Selenium, and more. Explore Rakuten's tech stack below.

  • Google Ads
    Advertising
  • CockroachDB
    Database
  • Selenium
    Frameworks And Libraries
  • Asana
    Issue Trackers
  • Microsoft Active Directory
    IT Infrastructure
  • Emotion
    Javascript Frameworks
  • Netcore
    Marketing Automation
  • AWS Config
    System Analytics & Monitoring

Rakuten's Email Address Formats

Rakuten uses at least 1 format(s):
Rakuten Email FormatsExamplePercentage
first.last@rakuten.comJohn.Doe@rakuten.com
97%
first.l@rakuten.comJohn.D@rakuten.com
2%
last.first@rakuten.comDoe.John@rakuten.com
1%
flast@rakuten.comJDoe@rakuten.com
0%

Frequently Asked Questions

Where is Rakuten's headquarters located?

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Rakuten's main headquarters is located at Rakuten Crimson House 1-14-1 Tamagawa Setagaya-ku, Tokyo 158-0094 JP. The company has employees across 6 continents, including AsiaNorth AmericaEurope.

What is Rakuten's stock symbol?

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Rakuten is a publicly traded company; the company's stock symbol is N/A.

What is Rakuten's official website and social media links?

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Rakuten's official website is rakuten.com and has social profiles on LinkedIn.

How much revenue does Rakuten generate?

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As of June 2024, Rakuten's annual revenue reached $501B.

What is Rakuten's NAICS code?

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Rakuten's NAICS code is 481219 - Other Nonscheduled Air Transportation.

How many employees does Rakuten have currently?

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As of June 2024, Rakuten has approximately 10K employees across 6 continents, including AsiaNorth AmericaEurope. Key team members include Chief Executive Officer: A. G.Chief Executive Officer: H. C.Chief Advertising Officer Viber- Global Advertising Business: C. C.. Explore Rakuten's employee directory with LeadIQ.

What industry does Rakuten belong to?

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Rakuten operates in the Software Development industry.

What technology does Rakuten use?

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Rakuten's tech stack includes Google AdsCockroachDBSeleniumAsanaMicrosoft Active DirectoryEmotionNetcoreAWS Config.

What is Rakuten's email format?

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Rakuten's email format typically follows the pattern of . Find more Rakuten email formats with LeadIQ.

How much funding has Rakuten raised to date?

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As of June 2024, Rakuten has raised $2B in funding. The last funding round occurred on Apr 04, 2024.

When was Rakuten founded?

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Rakuten was founded in 1997.
Rakuten

Rakuten

Software DevelopmentTokyo, Japan10001+ Employees

Rakuten Group, Inc. (TSE's first section: 4755) is the largest ecommerce company in Japan, and third largest ecommerce marketplace company worldwide. Rakuten provides a variety of consumer and business-focused services including e-commerce, e-reading, travel, banking, securities, credit card, e-money, portal and media, online marketing and professional sports.  The company is expanding globally and currently has operations throughout Asia, Western Europe, and the Americas.  

Founded in 1997, Rakuten is headquartered in Tokyo, with over 17,000 employees and partner staff worldwide. Rakuten's 2018 revenues were 1101.48 billions yen.
 
In Japanese, Rakuten stands for ‘optimism.’ 
It means we believe in the future.
It’s an understanding that, with the right mind-set, 
we can make the future better by what we do today.
 
So we challenge ourselves to evolve, innovate and experiment, to create a better, happier future for everyone.
 
Today, our 70+ businesses span e-commerce, digital content, communications and FinTech, bringing the joy of discovery to more than 1.5 billion members across the world.

For more information, visit
https://global.rakuten.com/corp/

Section iconCompany Overview

Headquarters
Rakuten Crimson House 1-14-1 Tamagawa Setagaya-ku, Tokyo 158-0094 JP
Stock Symbol
N/A
NAICS Code
481219 - Other Nonscheduled Air Transportation
Founded
1997
Employees
10001+

Section iconFunding & Financials

  • $2B

    Rakuten has raised a total of $2B of funding over 5 rounds. Their latest funding round was raised on Apr 04, 2024.

  • $1B

    Rakuten's revenue is in the range of $1B

Section iconFunding & Financials

  • $2B

    Rakuten has raised a total of $2B of funding over 5 rounds. Their latest funding round was raised on Apr 04, 2024.

  • $1B

    Rakuten's revenue is in the range of $1B

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